Product Marketing Manager - API at Comfy

Nottingham, England, United Kingdom

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Business Communications, SoftwareIndustries

Requirements

Proven experience in product marketing, preferably within the Business Communications, API or software development sector
Strong understanding of API technologies and their applications in business communications
Exceptional verbal and written communication skills, with the ability to craft clear and engaging content
Experience in developing go-to-market strategies and executing successful product launches
Analytical mindset with the ability to use data and market insights to drive marketing decisions
Proficient in digital marketing tools and platforms, including marketing automation, CRM, and analytics tools
Strong project management skills, with the ability to manage multiple priorities and meet deadlines
Ability to work collaboratively across teams and interact with technical stakeholders effectively

Responsibilities

Develop and implement product marketing strategies for Commify's API offerings, aligning them with overall business goals and objectives
Create and maintain product messaging, positioning, value propositions, and go-to-market activities tailored to the API market
Collaborate with cross-functional teams including product management, development, and sales to ensure alignment on product roadmap and marketing initiatives
Produce high-quality marketing content, including case studies, whitepapers, blog posts, and product documentation
Conduct market research to identify industry trends, competitor offerings, and customer needs
Engage with customers and partners to gather feedback and insights that inform product positioning and enhancements
Plan and execute marketing campaigns to drive awareness and adoption of API products, leveraging digital channels, webinars, and events
Monitor and analyse key performance metrics to evaluate the success of marketing initiatives and adjust strategies as needed

Skills

Product Marketing

API

Go-to-Market Strategy

Market Research

Content Creation

Case Studies

Whitepapers

Blog Posts

Marketing Campaigns

Digital Channels

Webinars

Events

Performance Metrics

Cross-Functional Collaboration

Comfy

SaaS platform for smart building management

About Comfy

Comfy provides a Software-as-a-Service (SaaS) platform that enhances workplace productivity, safety, and overall experience in the smart building market. The platform connects employees to essential information and services, allowing corporate real estate leaders to manage their global portfolios effectively. By utilizing data analytics and Internet of Things (IoT) technology, Comfy helps organizations make informed decisions to optimize space usage and improve employee well-being. The company differentiates itself through strong partnerships with companies like SAP and Salesforce, aiming to create better work environments for employees.

Oakland, CaliforniaHeadquarters

2013Year Founded

$19.3MTotal Funding

SERIES_BCompany Stage

Data & Analytics, Enterprise Software, Real EstateIndustries

51-200Employees