Veeva Systems

Product Marketing - Associate Manager

Boston, Massachusetts, United States

Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Enterprise Software, SaaSIndustries

Requirements

Candidates should have 2+ years of B2B product marketing experience, demonstrated success marketing complex enterprise cloud software solutions, be able to work independently with little management oversight, possess exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style, and be a fast learner, detail-oriented individual who enjoys fast-paced work environments.

Responsibilities

The Product Marketing Associate will support go-to-market programs for new offerings, market segments, and geographies, gain a deep understanding of buyer needs and how Veeva solutions meet those needs, develop product messaging to be used across all media and customer engagement channels, support global cross-functional launch and release marketing initiatives, partner closely with product and market strategy to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally, proactively identify customer success and bring those stories to life for use in marketing, create content (e.g. thought leadership, videos, website copy, blog posts, infographics) to articulate the benefits of the solution to the marketplace, and create and maintain a library of sales tools, such as customer presentations and competitive materials.

Skills

Product Marketing
Demand Generation
Go-to-market strategy
Product Messaging
PR
Social Media
Market Analysis
Cross-functional collaboration

Veeva Systems

Quality and regulatory software solutions provider

About Veeva Systems

Veeva Systems offers software solutions for quality, regulatory, and advertising claims management, focusing on consumer products and chemical companies. Their cloud-based platform provides visibility and traceability throughout the product journey, ensuring compliance with regulations and accelerating time-to-market. Unlike competitors, Veeva has specialized expertise in both the Life Sciences and Chemical sectors, allowing them to effectively address industry-specific challenges. The company's goal is to help clients efficiently bring safe and compliant products to market.

Key Metrics

Pleasanton, CaliforniaHeadquarters
2007Year Founded
$6.8MTotal Funding
IPOCompany Stage
Enterprise Software, Healthcare, Consumer GoodsIndustries
5,001-10,000Employees

Benefits

Parental leave
PTO
Free food
Health, dental, & vision insurance
Gym membership reimbursement

Risks

Manual processes in medtech content management risk compliance issues and market delays.
GenAI features in Vault CRM may face data privacy and security challenges.
Rapid product expansion could lead to integration challenges and customer dissatisfaction.

Differentiation

Veeva Systems specializes in cloud-based software for the life sciences industry.
The company offers a subscription-based model ensuring continuous updates and improvements.
Veeva's Vault CRM Suite connects sales, marketing, and medical for customer-centric engagement.

Upsides

Veeva Compass Patient platform supports patient journey analysis and market sizing.
GenAI features in Vault CRM enhance field productivity with contextual task automation.
Veeva's digital HACCP solution improves safety and efficiency in compliance processes.

Land your dream remote job 3x faster with AI