1Password

Sr Product Marketing Manager, Enterprise Segment

Myrtle Point, Oregon, United States

1Password Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Cybersecurity, Enterprise SoftwareIndustries

Requirements

Candidates should possess 5-7 years of product marketing experience, with at least 3 years of experience in the cybersecurity industry preferred, and hold a Bachelor’s or Master’s Degree in Technology, Marketing, or a related field, or have equivalent work experience. Strong knowledge of enterprise security challenges, including identity and access management, identity access governance, MDM, authentication, and workforce cybersecurity is required, along with desired knowledge of AI concepts.

Responsibilities

The Sr Product Marketing Manager, Enterprise Segment will conduct market and customer research to uncover key pain points, competitive insights, and evolving security challenges, shaping messaging and positioning that deeply resonates with large enterprises. They will define ICPs, create compelling solution and product narratives, define segment-specific playbooks, and enable marketing teams with the insights and tools needed to drive pipeline growth, adoption, and expansion. This role will also collaborate closely with marketing, product, and go-to-market teams to align strategies, develop effective storytelling, optimize messaging within integrated campaigns, and create GTM playbooks that accelerate growth in the enterprise segment.

Skills

Market Research
Customer Research
Messaging & Positioning
Go-to-Market Strategy
Segment-Specific Playbooks
Cross-Functional Collaboration
Enterprise Security
Identity and Access Management (IAM)
Identity Access Governance (IGA)
Cybersecurity Industry Knowledge

1Password

Password management and secure access solution

About 1Password

1Password provides a password management and secure access solution that helps businesses manage and protect their sensitive information. The platform allows employees to securely access applications and share important data like logins and documents while keeping other information private. It operates on a subscription model, offering various plans to meet the needs of different organizations. 1Password integrates with existing identity and access management systems such as Azure AD and Okta, enabling automatic employee provisioning and enhancing security without disrupting workflow. The goal of 1Password is to help businesses improve their cybersecurity measures while ensuring ease of use and maintaining productivity.

Key Metrics

Toronto, CanadaHeadquarters
2005Year Founded
$894.9MTotal Funding
SERIES_CCompany Stage
Enterprise Software, CybersecurityIndustries
1,001-5,000Employees

Benefits

👶 Maternity and parental leave top up programs
👟 Wellness spending account
🏝 Generous PTO policy
💖 Company-wide wellness days off scheduled throughout the year
🧠 Complimentary Headspace membership
🩺 Comprehensive health coverage
📈 Employee stock option program for all full time employees
💸 Retirement matching program
💡 Training budget, 1Password University access, and learning sessions
🔑 Free 1Password account (and friends and family discount!)
🤝 Paid volunteer days
🌎 Employee-led DEI&B programs and ERGs
🏠 Fully remote environment
🏆 Peer-to-peer recognition through Bonusly

Risks

Emerging competitors offer similar features at lower prices, threatening market share.
Potential IPO delays could impact financial strategy and growth plans.
Integration challenges with Trelica may lead to operational inefficiencies.

Differentiation

1Password offers AES 256-bit encryption for secure password management.
The platform integrates seamlessly with IAM systems like Azure AD and Okta.
1Password provides customizable search and organization features for user convenience.

Upsides

Growing demand for passwordless authentication boosts 1Password's innovation opportunities.
Partnerships with Microsoft and Google expand 1Password's market reach.
Remote work trends increase the need for secure access management tools.

Land your dream remote job 3x faster with AI