Crowdstrike

Sr. Technical Product Marketing Manager - Cloud Security (Remote)

United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Cybersecurity, Cloud Computing, BiotechnologyIndustries

Requirements

Candidates should have 8-10+ years of experience in product marketing, technical marketing, solutions engineering, or a similar role within the cybersecurity or enterprise software industry. A technical background, such as a software engineer or solutions/sales engineer, is preferred, along with a deep understanding of cloud security domains like posture management, workload protection, and vulnerability management. Fluency in vulnerability management terms and concepts, including CVEs, SBOMs, attack surface reduction, and risk prioritization, is essential. The ability to grasp technical concepts and translate them into clear marketing materials for technical and executive audiences, coupled with a self-starter mentality and experience in fast-paced, high-growth environments, is required. Familiarity with platforms such as AWS, Azure, GCP, Kubernetes, and container security, as well as exposure to security operations, DevSecOps, or security architecture use cases, are considered bonuses.

Responsibilities

The Sr. Technical Product Marketing Manager will develop compelling messaging and positioning for CrowdStrike's cloud security offerings, clearly articulating technical differentiation, business value, and competitive advantages. Responsibilities include producing and maintaining a wide array of technical marketing content, such as solution briefs, whitepapers, technical blog posts, presentations, competitive battlecards, and demo scripts. They will drive go-to-market (GTM) strategy and execution for new cloud security features and products, encompassing launch planning, content development, sales enablement, and field training. Additionally, the role involves equipping sales teams and partners with the necessary tools, training, and messaging to succeed, and staying informed about cloud security and vulnerability management market trends, competitor capabilities, and emerging threats to inform strategy and messaging. The position also requires partnering with customer marketing and product management to identify customer stories and use cases that demonstrate real-world value and innovation.

Skills

Cloud Security
Product Marketing
Technical Marketing
Go-to-Market Strategy
Messaging and Positioning
Content Creation
Cybersecurity
AI
Product Management
Sales Enablement

Crowdstrike

Cloud-native endpoint security solutions provider

About Crowdstrike

CrowdStrike specializes in cybersecurity, focusing on protecting businesses from cyber threats through cloud-native endpoint security solutions. Their main product, the Falcon platform, includes services like Falcon Pro, which replaces traditional antivirus with next-generation antivirus that integrates threat intelligence, Falcon Insight for endpoint detection and response, and Falcon Device Control to manage connected devices. Unlike many competitors, CrowdStrike's services are subscription-based, allowing clients to choose different levels of protection based on their needs. The company serves a diverse clientele, including many Fortune 100 companies, and is recognized as a leader in the cybersecurity field, known for its effectiveness in threat detection and response.

Austin, TexasHeadquarters
2011Year Founded
$468MTotal Funding
IPOCompany Stage
Enterprise Software, CybersecurityIndustries
5,001-10,000Employees

Benefits

Competitive Employee Stock Purchase Plan
Remote-friendly culture
Market leader in compensation and equity awards
Competitive vacation and flexible working arrangements
Comprehensive health benefits + 401k plan
Paid Parental Leave, including adoption
Wellness programs
Professional development and mentorship opportunities
Open offices have stocked kitchens, coffee, soda and treats

Risks

Increased competition from companies like Lumos could challenge CrowdStrike's market share.
Recovery from last year's outage may still affect customer trust and future sales.
Pressure to demonstrate ROI by 2025 could challenge CrowdStrike's financial transparency.

Differentiation

CrowdStrike's Falcon platform offers cloud-native endpoint security solutions, a key differentiator.
The company serves 44 of the Fortune 100, showcasing its strong market presence.
CrowdStrike's proactive threat hunting sets it apart in cybersecurity threat detection.

Upsides

Partnership with SonicWall opens new SMB market segment for CrowdStrike.
Recognition as a leader in ransomware prevention boosts CrowdStrike's market credibility.
Gamified learning initiatives help address cybersecurity skills gap, benefiting future talent pipeline.

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