Partners Marketing Strategist at Life.Church

Edmond, Oklahoma, United States

Life.Church Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Non-Profit, Technology, ReligiousIndustries

Requirements

  • Excellent verbal, written, and interpersonal communication skills to foster relationships and partnerships
  • Effective at multi-tasking and time management to meet strict deadlines while remaining flexible and open to change
  • Strong writing, editing, and proofing skills
  • Ability to self-motivate, make independent decisions, and solve problems
  • Ability to manage conflict and differing opinions while maintaining composure
  • Effective at process and organizational management to coordinate, structure, and provide vision to projects
  • Strong leadership skills and understanding of developing and guiding others
  • Bachelor’s degree preferred
  • 3-5 years of related work experience

Responsibilities

  • Lead the YouVersion Social Media team by setting the overarching strategy and empowering team members to execute
  • Work closely with the YouVersion Partnership team and other Marketing Strategists to creatively leverage and promote in-app content from partners
  • Develop go-to-market strategies for YouVersion products and features that empower Bible publishing partners, content partners, and churches
  • Develop strategic campaigns and craft comprehensive campaign briefs that include clear objectives, customer research, and execution details
  • Steward the brand positioning of assigned product(s) on social and maintain a pulse on the competitive landscape
  • Develop actionable insights based on data and communicate this information clearly through verbal, written, and visual channels
  • Maintain a thorough understanding of the organization’s communication stack to maximize features and capabilities
  • Collaborate with product leaders, partners, data analysts, copywriters, graphic designers, product managers, videographers, and stakeholders to develop and execute strategies
  • Review data to inform strategy related to audience segmentation and communication strategies
  • Stay ahead of industry trends and constantly evaluate how YouVersion can leverage existing and emerging technology and platforms to advance engagement
  • Lead and coach team members as assigned
  • Effectively present ideas with vision and direction

Skills

Social Media Strategy
Email Marketing
Push Notifications
In-App Messaging
Campaign Management
Go-to-Market Strategy
Brand Positioning
Data Analysis
Customer Research
Content Promotion

Life.Church

Offers online church services and resources

About Life.Church

Life.Church offers free church resources and a 24-month curriculum package for online ministry, leveraging online platforms for church services and kids ministry.

Edmond, OklahomaHeadquarters
1996Year Founded
VENTURE_UNKNOWNCompany Stage
Social ImpactIndustries
1,001-5,000Employees

Benefits

Retirement plan
Medical coverage
Direct primary care
Life.Church preferred provider network
Dental coverage
Vision coverage
Wellness
Childcare
FSA and DCA
Maternity and paternity leave
Adoption leave
Life insurance and accident coverage
Short and long term disability coverage
Vacation time
Development dollars
Casual dress-code

Risks

Increased competition from other Bible apps may impact YouVersion's market share.
Digital privacy concerns could affect user trust and app usage.
Expansion into regions with poor internet infrastructure may face operational challenges.

Differentiation

Life.Church's YouVersion app leads in digital religious engagement with 100 million downloads in 2023.
The church's multi-site model, including new Palm Beach location, enhances community reach.
Life.Church's involvement in the Global Leadership Summit positions it as a leadership influencer.

Upsides

YouVersion's growth in emerging markets boosts global engagement and user base.
Life.Church Worship's new album expands digital outreach and attracts younger demographics.
Hiring a former Facebook exec enhances YouVersion's social media strategy and app engagement.

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