Offline Growth Manager USA - BeReal at Voodoo

Chicago, Illinois, United States

Voodoo Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Social MediaIndustries

Skills

Key technologies and capabilities for this role

Offline GrowthMarketingData-drivenStrategic PartnershipsEvent ManagementReferral ProgramsCampus Programs

Questions & Answers

Common questions about this position

What is the salary for the Offline Growth Manager position?

This information is not specified in the job description.

Is this role remote or does it require being in Chicago?

The position is based in Chicago (or around), indicating an in-person or hybrid arrangement in that location.

What skills and experience are required for this role?

Candidates need 3+ years of experience in marketing focused on offline growth channels, proven leadership in large-scale offline campaigns, and skills in being data-driven, highly organized, and adaptable in fast-paced environments.

What is the company culture and team like at BeReal?

BeReal has a team of 70+ people and 40M+ monthly active users, with a mission to foster genuine connections and celebrate real life through unfiltered social media, backed by Voodoo.

What makes a strong candidate for the Offline Growth Manager role?

A strong candidate will have 3+ years in offline marketing growth, proven leadership in large-scale campaigns, and the ability to be data-driven while measuring offline impact and building strategic partnerships.

Voodoo

Develops free hyper-casual mobile games

About Voodoo

Voodoo.io focuses on mobile gaming and app development, particularly in the hyper-casual game segment, which features simple and easy-to-play games that appeal to a wide audience. Their games are free for users, and the company generates revenue through advertising by partnering with ad networks like AdColony and Adjust to display targeted ads within their games. This approach allows Voodoo to entertain millions of users globally while providing brands with advertising solutions to reach mobile gamers effectively. Unlike many competitors, Voodoo emphasizes user privacy by allowing users to manage consent settings and ensuring no personal data is collected from children under 16. The company's goal is to create engaging mobile experiences while maintaining a strong commitment to user privacy and providing valuable advertising opportunities for brands.

Paris, FranceHeadquarters
2013Year Founded
$480.1MTotal Funding
LATE_VCCompany Stage
Consumer Software, GamingIndustries
501-1,000Employees

Risks

BeReal acquisition may not yield expected returns if popularity doesn't rebound.
Questopia's launch in China could face regulatory challenges.
Wizz app's 'Teen Tinder' reputation may attract scrutiny from parents and regulators.

Differentiation

Voodoo is the #3 mobile publisher worldwide, following Google and Meta.
The company specializes in hyper-casual games, attracting a broad audience globally.
Voodoo offers advertising solutions, enhancing brand engagement with mobile gamers.

Upsides

Acquisition of BeReal diversifies Voodoo's portfolio beyond gaming.
Partnership with AppHarbr improves ad quality, increasing user engagement and revenue.
Successful launch of Questopia in China expands Voodoo's market presence.

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