Marketing Specialist, Gaming (MENA) at Tencent

Riyadh, Riyadh, Saudi Arabia

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

GamingIndustries

Requirements

1–2 years of experience in Marketing, Partnerships, or Business Development, preferably with exposure to local market and consumer insights
Good understanding of the local marketing industry and familiarity with the Saudi gaming community
Ability to work in a dynamic, startup-like environment, with a flexible and collaborative approach
Strong communication skills in both Arabic and English; proficiency in Chinese is a plus
Strong connection to the gaming community, awareness of local trends
Strong understanding of local players insights

Responsibilities

Support internal teams (Marketing, Operations, Community, Business Development) in developing and executing localized campaigns
Assist in identifying, approaching, and working with potential local partners to implement impactful marketing partnerships
Build and maintain relationships with key stakeholders to support marketing objectives
Engage with the local gaming community to gather insights and provide feedback for targeted initiatives
Research and stay updated on local trends in content, media, and culture to support brand positioning and market entry
Drive the growth and visibility of mobile games in the Saudi market through marketing and partnership campaigns that resonate with Saudi audiences

Skills

Marketing Campaigns

Partnership Development

Community Engagement

Market Research

Stakeholder Management

Trend Analysis

Localized Marketing

Gaming Insights

Mobile Games Marketing

Tencent

Internet platform for social, gaming, fintech

About Tencent

Tencent is a technology company that focuses on enhancing the daily lives of internet users and assisting businesses in their digital transformation. It operates in various sectors, including social networking, entertainment, fintech, and cloud computing. Tencent's main products include WeChat, a messaging and mobile payment app with over a billion users, and Tencent Games, which produces popular video games like Honor of Kings and PUBG Mobile. The company generates revenue through online advertising, subscription services, in-app purchases, mobile payments, and cloud services. Unlike many competitors, Tencent has a diverse business model that allows it to serve both individual users and enterprises effectively. The goal of Tencent is to enrich user experiences and support businesses in their digital journeys.

Shenzhen, ChinaHeadquarters

1998Year Founded

$31.5MTotal Funding

IPOCompany Stage

Consumer Software, Enterprise Software, Fintech, AI & Machine Learning, GamingIndustries

10,001+Employees

Benefits

Professional Development Budget

Risks

Tencent's addition to the US blacklist may affect its operations and partnerships.

Developing Call of Duty mobile version may lead to competitive tensions with Microsoft.

Investment in blockchain exposes Tencent to volatile regulatory environments.

Differentiation

Tencent's WeChat app integrates messaging, social media, and mobile payments seamlessly.

Tencent Games is a global leader with popular titles like Honor of Kings and PUBG Mobile.

Tencent Cloud offers scalable solutions for businesses, enhancing digital transformation efforts.

Upsides

Tencent's investment in blockchain technology could enhance its fintech and cloud services.

The Hunyuan-Large language model advances Tencent's AI capabilities in social networking and gaming.

Collaboration with DYXnet on AI solutions opens new avenues in digital transformation services.

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