Sr. Product Marketing Manager
Abarca Health- Full Time
- Senior (5 to 8 years)
Candidates should possess a Bachelor's degree in a relevant field such as Business Administration, Healthcare Management, or Marketing, with a minimum of 5 years of experience in market access, pricing, or reimbursement strategy, specifically within the pharmaceutical or medical device industry. Strong analytical and strategic thinking skills are essential, along with experience in developing and implementing market access plans and navigating complex healthcare systems.
The Market Access Manager will be responsible for developing and executing market access strategies in Africa, particularly the Southern East Africa region, to support business growth for Abbott Rapid Diagnostics products. This includes mapping the access environment, designing partnerships to enable funding and reimbursement, supporting commercial excellence in pricing optimization, and establishing strategic relationships with key stakeholders such as MOH program leaders, CBOs, NGOs, and payers. The role also involves providing input to global teams on new product introductions, developing market access tools, and managing budgets and expenses.
Healthcare solutions in diagnostics and devices
Abbott Laboratories focuses on improving health through various medical technologies and health solutions. The company operates in areas such as cardiovascular health, diabetes management, diagnostic testing, nutrition, and neuromodulation for chronic pain and movement disorders. Abbott's products include advanced medical devices and diagnostic tests that help healthcare professionals and patients manage health conditions effectively. For example, their cardiovascular technologies assist in heart health management, while diabetes care products enable accurate glucose monitoring without painful fingersticks. Unlike many competitors, Abbott emphasizes accessibility and affordability in its offerings, aiming to make life-changing technologies available to a broader audience. The company's goal is to positively impact global health and well-being, supported by a commitment to sustainability and a 2030 Sustainability Plan.