Strategic Partnerships Manager
FinixSalary not specified
Full Time
Junior (1 to 2 years)
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Ecommerce, Retail, Digital MarketingIndustries
Requirements
- 5+ years of experience in business development, partnerships, or channel sales
- Outbound business development experience with demonstrated success in cold prospecting and pipeline generation
- Proven track record of building and managing successful agency and channel partnerships such as SIs
- Deep understanding of 3P marketplace landscape (Amazon, Walmart, Target+, etc.) and agency service models
- Strong negotiation skills with the ability to structure complex partnership agreements
- Excellent relationship-building capabilities with C-level executives and decision-makers
- Experience with CRM systems and partnership management tools
- Preferred Qualifications
- Experience in working at an advertising and/or digital media agency or in New Business/Business Development roles at an Ecommerce Agency
- Marketplace specialization experience with 3P platforms
- Experience in SaaS, marketing technology, Ecommerce or related industry
- Demonstrated success in developing and scaling partner programs
- Knowledge of partner enablement strategies and best practices
- Experience with partner marketing initiatives and co-selling strategies
- Track record of building and scaling partner programs from ground up (0 to 50+ active partners)
- Understanding of agency service gaps in 3P marketplace management (listing optimization, inventory management, advertising)
Responsibilities
- Identify and prospect ecommerce agencies, digital marketing firms, and marketplace management companies across the US
- Execute outreach campaigns via email, LinkedIn, phone, and industry events to identify high-potential agency partners
- Qualify and prioritize agencies based on client roster, 3P marketplace experience, and growth potential
- Convert prospects into active partners by demonstrating Walmart Marketplace's opportunity and partnership value proposition
- Develop and execute comprehensive partnership strategies and go-to-market plans
- Lead complex negotiations with agency leadership on partnership terms, SLAs, and performance expectations
- Create innovative business models and revenue-sharing frameworks for partners
- Track and report on partnership performance metrics and KPIs
Skills
Outbound Prospecting
Pipeline Development
Business Development
Partnership Negotiations
Ecommerce
Marketplace Management
Digital Marketing
LinkedIn Outreach
Email Campaigns
Phone Prospecting
Go-to-Market Strategy
Revenue Sharing
SLA Management
Agency Partnerships
Walmart
Global retail chain offering affordable products
About Walmart
Walmart operates a chain of hypermarkets, discount department stores, and grocery stores, providing a wide variety of products at low prices to everyday consumers, families, and communities. The company combines physical retail locations with an e-commerce platform, allowing customers to shop for groceries, apparel, electronics, and household items both in-store and online. Walmart's efficient supply chain management and large-scale purchasing enable it to maintain affordability, setting it apart from competitors. The company also offers financial services and health and wellness services, including pharmacies and vision centers. Walmart's goal is to save people money and support communities, as demonstrated by its efforts during the COVID-19 pandemic and its commitment to social responsibility, including programs for veterans and military families.
Bentonville, ArkansasHeadquarters
1962Year Founded
$5,515MTotal Funding
IPOCompany Stage
Financial Services, Consumer GoodsIndustries
10,001+Employees
Benefits
PTO: Paid vacation, sick time, personal time and holiday time
10% discount on regularly priced general merchandise and fresh fruits and vegetables
6% 401(k) match to all employees, including hourly workers, after one year
Roth IRA available
Associate Stock Purchase Plan
maximum and eligible preventive care covered at 100%
Health reimbursement plans
Risks
Rising U.S. labor costs could pressure profit margins.
Amazon's grocery delivery expansion threatens Walmart's market share.
Fintech investments expose Walmart to financial regulatory risks.
Differentiation
Walmart's omnichannel strategy integrates physical and online retail seamlessly.
The company offers a wide range of products at consistently low prices.
Walmart's commitment to community support enhances its brand reputation.
Upsides
Walmart's investment in fintech expands its financial services offerings.
Robotics integration in distribution centers boosts operational efficiency.
Culturally themed product lines attract diverse customer segments.
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