Senior / Lead Product Marketing Manager, New Products
ZipFull Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Candidates should have experience as a product manager, managing the full lifecycle of a digital product, preferably a B2B SaaS solution. Working experience with market research, understanding market opportunities, competitive analysis, or customer needs is required. Familiarity with agile methodologies like Scrum or Kanban and tools like Jira is necessary. The candidate must be comfortable setting and working towards product KPIs, have a track record of innovative solutions, and possess strong problem-solving skills with a desire for ownership.
The Product Manager will be responsible for championing the customer, market, and product vision, gathering feedback from stakeholders, and developing business cases for new products or features to support product decision-making. They will work effectively with cross-functional teams and take full ownership of outcomes, ensuring products meet customer needs and drive business success.
Search intelligence and competitive analysis tools
Adthena provides search intelligence and competitive analysis tools for digital marketing, helping marketing teams in industries like automotive, finance, and retail optimize their search campaigns and protect their brand. The company offers solutions for campaign optimization, brand protection, and market entry strategies, utilizing artificial intelligence and market data to enhance clients' return on investment (ROI). Adthena distinguishes itself by offering a comprehensive market view, enabling clients to make informed strategic decisions. The goal is to empower marketing teams with the insights and tools needed to succeed in a competitive digital landscape.