Insights Analyst at Highwire

New York, New York, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Strategic Communications, Digital Marketing, Biotechnology, HealthcareIndustries

Skills

Key technologies and capabilities for this role

Data AnalysisSocial Media AnalysisWeb AnalyticsMedia AnalysisData-Driven InsightsStrategic CommunicationsDigital MarketingStorytellingClient Strategy

Questions & Answers

Common questions about this position

What is the salary or compensation for the Insights Analyst role?

This information is not specified in the job description.

Is this Insights Analyst position remote or does it require office work?

This information is not specified in the job description.

What skills are required for the Insights Analyst role?

Key skills include analyzing social media, web, and traditional media data; developing Boolean queries for media monitoring; building data visualizations using tools like Google Sheets, Tableau, PowerPoint; and using analytics platforms such as Google Analytics, Sprout Social, and Meltwater.

What is the company culture like at Highwire?

Highwire fosters a people-first culture driven by core values of Team Empowerment, Growth Mindset, Inclusion Always, and Fierce Distinction, with a strong commitment to diversity, inclusion, and belonging where everyone feels safe and celebrated.

What makes a strong candidate for the Insights Analyst position?

Strong candidates have big ideas, strong opinions, energy to bring them to life, and thrive in an environment valuing personal accountability, high standards, boundless motivation, plus excitement about data, technology, and communications in tech and healthcare sectors.

Highwire

Public relations for disruptive technology companies

About Highwire

Highwire provides specialized public relations services aimed at helping disruptive companies, particularly in the technology sector, communicate effectively. The agency utilizes its background in journalism and its strategic location in Silicon Valley to craft tailored communication strategies that resonate with target audiences. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all designed to meet the unique needs of each client. What sets Highwire apart from its competitors is its focus on delivering measurable results and its deep understanding of the fast-paced tech industry. The company's goal is to create meaningful business outcomes for its clients by ensuring their messages are effectively conveyed in a complex media landscape.

San Francisco, CaliforniaHeadquarters

2008Year Founded

$1.2MTotal Funding

GROWTH_EQUITY_VCCompany Stage

ConsultingIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Paid Parental Leave

Hybrid Work Options

401(k) Company Match

Home Office Stipend

Wellness Program

Risks

Internal restructuring from new executive appointments may disrupt service delivery.

Integration challenges from acquisitions could lead to operational inefficiencies.

Departure of key personnel may result in loss of client relationships.

Differentiation

Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.

The firm integrates journalism roots with strategic PR, offering tailored communication strategies.

Highwire's focus on AI and robotics positions it as a leader in tech PR.

Upsides

Growing demand for AI-driven PR strategies enhances Highwire's service offerings.

Acquisitions like Candor Content expand Highwire's digital marketing capabilities.

Strategic location in the Bay Area offers access to emerging tech sectors.

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