Highwire

Public relations for disruptive technology companies

San Francisco, California, United States

About Highwire

Highwire provides specialized public relations services aimed at helping disruptive companies, particularly in the technology sector, communicate effectively. The agency utilizes its background in journalism and its strategic location in Silicon Valley to craft tailored communication strategies that resonate with target audiences. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all designed to meet the unique needs of each client. What sets Highwire apart from its competitors is its focus on delivering measurable results and its deep understanding of the fast-paced tech industry. The company's goal is to create meaningful business outcomes for its clients by ensuring their messages are effectively conveyed in a complex media landscape.

San Francisco, CaliforniaHeadquarters
2008Year Founded
$1.2MTotal Funding
GROWTH_EQUITY_VCCompany Stage
ConsultingIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Paid Parental Leave
Hybrid Work Options
401(k) Company Match
Home Office Stipend
Wellness Program

Risks

Internal restructuring from new executive appointments may disrupt service delivery.
Integration challenges from acquisitions could lead to operational inefficiencies.
Departure of key personnel may result in loss of client relationships.

Differentiation

Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.
The firm integrates journalism roots with strategic PR, offering tailored communication strategies.
Highwire's focus on AI and robotics positions it as a leader in tech PR.

Upsides

Growing demand for AI-driven PR strategies enhances Highwire's service offerings.
Acquisitions like Candor Content expand Highwire's digital marketing capabilities.
Strategic location in the Bay Area offers access to emerging tech sectors.