Performance Marketing Manager
The ZebraFull Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Candidates should have proven experience in performance marketing and a strong understanding of multi-channel campaigns, including app-based marketing, search, programmatic video, audio, and display. A data-driven approach to strategy and channel optimization is essential, along with the ability to analyze customer behavior and performance data to generate insights and develop testing hypotheses. Experience in demand generation and a focus on sustainable, low-CAC pipeline development are also required.
The Growth Marketing Manager will lead the planning, execution, and optimization of multi-channel marketing strategies to drive customer acquisition and revenue growth. This includes developing and managing creative pipelines, analyzing customer behavior and channel performance data to identify opportunities for scaling and conversion rate improvement, and forecasting key performance metrics. The role involves collaborating with cross-functional partners to gain a holistic view of growth strategy and managing projects, priorities, and outcomes with autonomy.
SaaS platform for home service management
Jobber provides software solutions tailored for home service businesses, helping them manage operations like quoting, scheduling, invoicing, and payment collection. The platform operates on a subscription model, allowing small to medium-sized businesses in industries such as cleaning, landscaping, plumbing, and HVAC to access its features for a recurring fee. Jobber simplifies the management process, making it easier for businesses to serve their customers. It includes a mobile app and offers unlimited one-on-one support, along with resources like salary reports to assist in hiring. Jobber's goal is to enhance the efficiency and effectiveness of home service businesses.