[Remote] Growth Marketing Specialist, Monetization at Amplitude

United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Analytics, SaaSIndustries

Requirements

3-5 years of experience in growth marketing, product marketing, product management or marketing analytics in a product-led organization
Deeply customer-centric - drive results but not at the expense of the customer experience
Strong analytical skills - interpret metrics and dashboards, and eager to build your own in Amplitude (with support!)
Proven ability to support cross-functional projects and follow through to completion
Curiosity

Responsibilities

Launch Monetization campaigns: Partner with cross-functional partners to launch multi-channel monetization campaigns aimed at converting free users to paid and cross-selling/up-selling both within the self-serve base and to upmarket customers
Track performance against goals: Monitor monetization campaigns and experiments across products, ensuring results are tied back to targets (self-serve revenue, PQLs, pipeline, ARR). Summarize key takeaways for leadership and stakeholders
Drive clarity and follow-up: Keep initiatives on track — documenting next steps, following up with owners, and ensuring nothing falls through the cracks across Product, Sales, and Marketing
Surface insights and opportunities: Partner with Growth and Analytics to interpret data from dashboards. Identify trends and early signals that inform new campaigns or product experiments
Support experimentation and optimization: Collaborate with Product Growth to launch and track A/B tests around paywalls, trials, and in-product prompts. Translate results into learnings and next-step recommendations
Maintain documentation and playbooks: Own the single source of truth repository for monetization experiments, lifecycle campaigns, and product-led sales plays — ensuring learnings and frameworks are up to date

Skills

Key technologies and capabilities for this role

Growth MarketingMonetizationProduct-Led GrowthLifecycle MarketingAnalyticsProduct-Led SalesCross-Functional CollaborationSMB MarketingEnterprise MarketingMarketing Operations

Questions & Answers

Common questions about this position

What is the salary or compensation for the Growth Marketing Specialist role?

This information is not specified in the job description.

Is this Growth Marketing Specialist position remote or does it require office work?

This information is not specified in the job description.

What skills are required for the Growth Marketing Specialist, Monetization role?

The role requires experience in product-led growth monetization, a strong analytical approach, and the ability to execute programs effectively.

What is the company culture like at Amplitude?

Amplitude operates with values of humility, ownership of problems and successes, a growth mindset, and putting customers at the center, while committing to diversity, equity, inclusion, psychological safety, empathy, and human connection.

What makes a strong candidate for this Growth Marketing Specialist position?

A strong candidate has a passion for product-led growth monetization, a strong analytical approach, experience executing growth programs, and the ability to collaborate cross-functionally with teams like Product, Sales, and Marketing.

Amplitude

Product analytics platform for user behavior

About Amplitude

Amplitude provides tools for product analytics that help businesses understand how users interact with their products. The platform allows companies to track product usage, assess the impact of new features, and analyze user journeys to identify areas for improvement. This helps businesses enhance user experiences and increase customer retention. Amplitude stands out from competitors by offering a subscription-based model with various tiers, allowing clients to choose features that best fit their needs. Additionally, it integrates seamlessly with major platforms like AWS and Segment, making it easier for businesses to use Amplitude alongside their existing systems. The goal of Amplitude is to empower companies to make data-driven decisions that foster growth and optimize their product offerings.

San Francisco, CaliforniaHeadquarters

2012Year Founded

$326.8MTotal Funding

IPOCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

501-1,000Employees

Benefits

Parental Leave

Wellness Stipend

Unlimited PTO

Stock Exercise Window

Risks

Class action lawsuit could harm Amplitude's reputation and financial stability.

Departure of CFO without replacement may lead to financial management challenges.

unitQ GPT's AI-driven analytics platform poses a competitive threat to Amplitude.

Differentiation

Amplitude offers comprehensive product analytics for SaaS, e-commerce, and fintech industries.

The platform integrates with major services like AWS, Braze, and Snowflake for seamless data flow.

Amplitude Academy provides certifications to enhance user skills in data management and analytics.

Upsides

Growing demand for real-time analytics boosts Amplitude's market potential and client base.

Expansion into emerging markets like South Africa increases Amplitude's global footprint.

New tools like Web Experimentation enhance Amplitude's offerings in A/B testing and personalization.

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