GenStudio COE Product Specialist
AdobeFull Time
Junior (1 to 2 years)
The ideal candidate possesses advanced knowledge of MarTech tools including Adobe Experience Platform (AEP), Customer Data Platform (CDP), Adobe Journey Optimizer (AJO), Customer Journey Analytics (CJA), Adobe Campaign, Braze, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, and Punchh. Deep expertise in the design and implementation of these technologies is also required.
The Growth Marketing Engineer will conduct discovery engagements to determine optimal marketing tech stacks within the Adobe Experience Platform ecosystem. They will lead complex business and technical integrations across various client applications and MarTech tools, emphasizing Adobe Experience Platform applications. Responsibilities include creating technical documentation for engineers, driving client success by understanding business goals and technology infrastructure, and training clients on maximizing their mobile growth stack, particularly AEP, AJO, CJA, and Adobe Campaign. The role also involves managing ongoing marketing service engagements, outcomes-based analytics, data reporting to demonstrate ROI, calibrating technology platforms with business metrics, resolving customer needs from education to technical enablement, and developing relationships with mobile technology vendors for customized client solutions.
Mobile app and web development services
WillowTree helps clients leverage mobile technologies by guiding them from the initial strategy phase to the launch of mobile products. The company offers a comprehensive range of services, including app development, web development, and digital product design, ensuring that all recommendations are grounded in practical build costs and timelines. WillowTree's team is equipped to handle every stage of product development, from strategy and design to testing and growth. Unlike many competitors, WillowTree focuses on a holistic approach that combines strategic insight with technical expertise, serving high-profile clients like 21st Century Fox and PepsiCo. The goal of WillowTree is to empower businesses to fully realize the potential of mobile technology in their operations.