Global Healthcare Industry Marketing Lead

Position Overview

• Location Type: Not Specified
• Job Type: Full time
• Salary: Not Specified

Zoom is seeking a healthcare marketing leader to define and execute the strategic go-to-market direction for Zoom’s healthcare product offerings. The ideal candidate possesses a blend of strategic thinking, technology expertise, and healthcare industry experience, with a strong understanding of healthcare trends to shape Zoom’s healthcare vision.

About the Team

This role is part of a product and marketing team focused on Zoom’s vertical industry solutions, including healthcare. Success in this role involves close collaboration with sales, product development, and other marketing groups to define comprehensive strategies, create compelling content, and position Zoom as the preferred technology partner for healthcare organizations globally.

Responsibilities

• Act as Zoom’s healthcare subject matter expert, leading cross-functional go-to-market strategies for new products, features, and capabilities in the healthcare industry.
• Validate healthcare-specific use cases, define competitive differentiation, and support product launches with key narratives to drive awareness and adoption.
• Collaborate with product management, sales teams, and partners to address industry-specific needs, certifications, regulatory requirements, and integration opportunities.
• Develop healthcare use cases, pricing, and naming strategies, and partner with application developers to expand cross-platform solutions and go-to-market strategies.
• Create core content (messaging, videos, presentations, white papers, etc.) and work with sales enablement to develop healthcare-specific training plans.
• Partner with marketing teams, participate in customer meetings, and attend industry events to evangelize Zoom’s healthcare solutions and support revenue growth.

Requirements

• Professional experience (10+ years) in sales and/or marketing roles focused on the healthcare industry (healthcare clinical experience is advantageous).
• Working knowledge of video conferencing, phone, chat, contact center, and other Zoom products.
• Solid understanding of grant programs, healthcare contracts, and healthcare partnerships.
• Excellent communication skills – written and verbal.
• Experience using quantifiable metrics to measure performance.
• Ability to think globally and consider international requirements.

Compensation and Benefits

• Salary Range or On Target Earnings: Minimum: Not Specified, Maximum: Not Specified
• Zoom has a Total Direct Compensation philosophy that includes base salary, bonus, and equity value.
• Starting pay will be based on qualifications and experience.
• A location-based compensation structure may result in different salary ranges for different locations.
• Zoom offers a comprehensive benefits program covering physical, mental, emotional, and financial health, supporting work-life balance, and community contribution.

Application Information

• Anticipated Position Close Date: 06/19/25

Ways of Working

• Zoom utilizes a structured hybrid approach, balancing office and remote work environments. The work style (Hybrid, Remote, or In-Person) is indicated in the job description.

About Us

Zoomies help people stay connected so they can get more done together. Zoom was founded to build the best collaboration platform for the enterprise.