Abbott

Manager, Global Payer Marketing

United States

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
HealthcareIndustries

Requirements

The Manager, Global Payer Marketing requires a thorough understanding of the healthcare landscape, payer dynamics, and market access strategies. Candidates should possess experience developing marketing plans and resources targeting global payers to support market access for Abbott Diabetes Care products. Strong collaboration skills with cross-functional teams, including Area Market Access, HEOR, Medical Affairs, Sales, and Regulatory, are essential. The role necessitates market research and analysis, creation of value propositions, and building relationships with key stakeholders.

Responsibilities

As a Manager, Global Payer Marketing, you will develop and implement global payer marketing strategies to expand reimbursement and support new product launches. This includes collaborating with cross-functional teams, conducting market research, creating marketing materials, monitoring initiative effectiveness, and staying informed about global healthcare policies and reimbursement trends. You will also be responsible for participating in strategic planning, providing competitive analysis, creating scientific and promotional tools, and ensuring clear internal and external communication related to payer strategies.

Skills

Abbott

Healthcare solutions in diagnostics and devices

About Abbott

Abbott Laboratories focuses on improving health through various medical technologies and health solutions. The company operates in areas such as cardiovascular health, diabetes management, diagnostic testing, nutrition, and neuromodulation for chronic pain and movement disorders. Abbott's products include advanced medical devices and diagnostic tests that help healthcare professionals and patients manage health conditions effectively. For example, their cardiovascular technologies assist in heart health management, while diabetes care products enable accurate glucose monitoring without painful fingersticks. Unlike many competitors, Abbott emphasizes accessibility and affordability in its offerings, aiming to make life-changing technologies available to a broader audience. The company's goal is to positively impact global health and well-being, supported by a commitment to sustainability and a 2030 Sustainability Plan.

Lake Bluff, IllinoisHeadquarters
1888Year Founded
IPOCompany Stage
HealthcareIndustries
10,001+Employees

Risks

Departure of key leader Dr. Adamson may affect Abbott's Heart Failure division.
Integration challenges with Medtronic could impact glucose monitor-insulin pump rollout.
Thermo Fisher's microfluidics expansion may increase competition for Abbott.

Differentiation

Abbott integrates continuous glucose monitoring with automated insulin delivery systems.
Abbott's microfluidic devices streamline diagnostic processes efficiently.
Abbott's neuromodulation products target specific nervous system areas for chronic pain relief.

Upsides

Microfluidic technology offers cost-effective solutions in diagnostics.
Strategic partnerships like Abbott-Medtronic enhance product offerings and market reach.
Significant investments indicate strong market confidence in Abbott's healthcare solutions.

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