Director, Global Market Access Strategy – Genetic Disease & Reproducti…
IlluminaFull Time
Expert & Leadership (9+ years)
The Manager, Global Payer Marketing requires a thorough understanding of the healthcare landscape, payer dynamics, and market access strategies. Candidates should possess experience developing marketing plans and resources targeting global payers to support market access for Abbott Diabetes Care products. Strong collaboration skills with cross-functional teams, including Area Market Access, HEOR, Medical Affairs, Sales, and Regulatory, are essential. The role necessitates market research and analysis, creation of value propositions, and building relationships with key stakeholders.
As a Manager, Global Payer Marketing, you will develop and implement global payer marketing strategies to expand reimbursement and support new product launches. This includes collaborating with cross-functional teams, conducting market research, creating marketing materials, monitoring initiative effectiveness, and staying informed about global healthcare policies and reimbursement trends. You will also be responsible for participating in strategic planning, providing competitive analysis, creating scientific and promotional tools, and ensuring clear internal and external communication related to payer strategies.
Healthcare solutions in diagnostics and devices
Abbott Laboratories focuses on improving health through various medical technologies and health solutions. The company operates in areas such as cardiovascular health, diabetes management, diagnostic testing, nutrition, and neuromodulation for chronic pain and movement disorders. Abbott's products include advanced medical devices and diagnostic tests that help healthcare professionals and patients manage health conditions effectively. For example, their cardiovascular technologies assist in heart health management, while diabetes care products enable accurate glucose monitoring without painful fingersticks. Unlike many competitors, Abbott emphasizes accessibility and affordability in its offerings, aiming to make life-changing technologies available to a broader audience. The company's goal is to positively impact global health and well-being, supported by a commitment to sustainability and a 2030 Sustainability Plan.