Enterprise Marketing Manager

Canada

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Artificial Intelligence, Learning Platform, SaaSIndustries

Requirements

The candidate should have 5-7 years of B2B marketing experience focused on enterprise buyers, with a preference for SaaS. A proven track record of delivering measurable enterprise pipeline and revenue impact is essential, along with a strong understanding of enterprise buying cycles and decision-making processes. Hands-on experience creating and optimizing campaigns using marketing automation and CRM tools, particularly Salesforce, is required. Proficiency in using AI tools and technology for marketing innovation and strong collaboration skills with Sales, Product Marketing, and Operations are also necessary.

Responsibilities

This role will lead marketing for the enterprise audience, developing and executing campaigns that drive pipeline and revenue for enterprise accounts. The manager will collaborate with Sales to identify priorities and align on targeting, timing, and messaging. They will use buyer insights and data to refine campaigns and improve performance, creating programs that support all stages of the funnel from awareness to close. Success will be measured by pipeline creation, acceleration, and revenue impact, requiring the ability to measure, analyze, and report on campaign results with clear links to pipeline and test/adopt AI-driven marketing strategies to increase efficiency and personalization.

Skills

Enterprise Marketing

Campaign Development

Campaign Execution

Pipeline Creation

Revenue Generation

Sales Collaboration

Buyer Insights

Data Analysis

Marketing Strategy

AI Marketing

Docebo

Corporate e-learning platform with AI integration

About Docebo

Docebo creates software and support systems to assist businesses in training their employees and stakeholders. Its platform combines various learning methods, such as formal, social, and experiential learning, enhanced by artificial intelligence to make the learning experience more personalized and engaging. This approach sets Docebo apart from traditional learning management systems that focus solely on formal courses. The company primarily targets corporate clients across different industries, recognizing the growing need for effective training solutions in the corporate e-learning sector. Docebo operates on a Software-as-a-Service (SaaS) model, where clients subscribe to access its platform, allowing for flexible usage based on their needs. The company's goal is to provide a comprehensive learning platform that supports continuous employee development and adapts to the evolving demands of the workforce.

Toronto, CanadaHeadquarters

2005Year Founded

$5.6MTotal Funding

IPOCompany Stage

Enterprise Software, EducationIndustries

1,001-5,000Employees

Benefits

Paid Vacation

Employee Stock Purchase Plan

Hybrid Work Options

Remote Work Options

Risks

Dayforce's new LMS launch could increase competition in the e-learning market.

CFO transition might cause temporary instability in Docebo's financial management.

Warburg Pincus's share acquisition may lead to increased influence over company decisions.

Differentiation

Docebo integrates formal, social, and experiential learning methods, enhancing learning personalization.

The platform leverages advanced AI capabilities for dynamic and personalized learning experiences.

Docebo's SaaS model allows scalable and flexible learning solutions for corporate clients.

Upsides

Docebo's partnership with Class Technologies enhances virtual instructor-led training capabilities.

Recognition with nine Brandon Hall Awards reinforces Docebo's leadership in learning innovation.

The alliance with Deloitte supports building robust learning ecosystems for large organizations.

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