Director, Media Strategy (Holistic Search)

United States

Apply with AI Apply

Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Marketing, AdvertisingIndustries

Requirements

Candidates should have experience in developing and executing search strategies that integrate paid search, SEO, and content strategy into one unified approach. The role requires analytical thinking, creative problem-solving, client-facing skills, boardroom presence, and the ability to plan strategically both internally and cross-agency. Experience working with enterprise Fin-Tech companies and a strong understanding of full-funnel B2B marketing plans are necessary.

Responsibilities

The Director of Media Strategy will serve as a key strategic lead, partnering with a Fin-Tech company to address business objectives through a holistic paid and earned search strategy. This role involves developing and executing integrated search strategies, collaborating with internal channel teams and external agency partners, and serving as a core member of the client’s Integrated Agency Team. The individual will be responsible for driving impact and continued growth by ensuring the brand is discoverable, relevant, and competitive across paid and organic channels.

Skills

Paid Search Strategy

SEO Strategy

Content Strategy

Holistic Search

B2B Marketing

Client Relationship Management

Cross-functional Collaboration

Strategic Planning

Analytical Thinking

Problem-Solving

Wpromote

Digital marketing agency for business growth

About Wpromote

Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, they focus on delivering measurable results that directly impact their clients' revenue. The goal of Wpromote is to provide customized marketing solutions that drive significant growth for businesses of all sizes.

El Segundo, CaliforniaHeadquarters

2001Year Founded

GROWTH_EQUITY_VCCompany Stage

Data & Analytics, ConsultingIndustries

501-1,000Employees

Director, Media Strategy (Holistic Search)

Requirements

Responsibilities

Skills

Wpromote

About Wpromote

Benefits

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Paid Vacation

401(k) Company Match

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Pet Insurance

Short Term Disability insurance

Risks

AI-driven marketing tools may outpace Wpromote's current offerings.

Data privacy regulations could strain resources and impact profitability.

Shift towards in-house marketing teams may reduce demand for Wpromote's services.

Differentiation

Wpromote offers a unique blend of paid media and SEO strategies.

Their proprietary Polaris platform provides a competitive edge in social media marketing.

Wpromote's data-driven approach tailors marketing efforts to client-specific goals.

Upsides

Wpromote's Creative Accelerator shows a 91% ROAS lift in beta tests.

Partnership with PubMatic enhances transparency and efficiency in media buying.

Recognition as a top digital agency boosts talent acquisition and retention.

Related Jobs

Head of Corporate Strategy

VP, Marketing

Senior Paid Search Account Manager

Senior Research & Content Lead

Director Customer Experience

Director, SEO Marketing

Director, SEO & AI Optimization

VP, Pricing Strategy

Director, Financial Services Strategy & Growth

Head of AI Research

Integrated Marketing Manager

Senior Marketing Operations Manager

Land your dream remote job 3x faster with AI