Immersive Labs

Director, Global Field & Event Marketing

United States

Immersive Labs Logo
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Cybersecurity, SaaS, Marketing & AdvertisingIndustries

Requirements

Candidates should possess deep domain experience in Account Based Marketing (ABM) strategies and tactics, demonstrable experience establishing and leading marketing strategy in a dynamic and fast-paced start-up environment, and a proven demonstration of pipeline growth and lead generation. They should also have an analytical mindset and the ability to leverage data to drive decision-making and optimize marketing strategies, as well as excellent communication and collaboration skills for working with cross-functional and geographically dispersed teams.

Responsibilities

The Director of Global Field & Event Marketing will translate company objectives into a comprehensive demand generation strategy, partner with Sales, Marketing, and Product leadership to create customer segments and personas, partner with sales teams on strategy and field initiatives, manage the demand generation budget and expenditures to achieve growth targets, build and manage a team of marketing professionals, and drive growth through marketing activities including third-party programming and field/partner events.

Skills

Field Marketing
Event Marketing
Demand Generation
Strategic Planning
Budget Management
Leadership
Team Management
Cross-cultural Communication
Market Strategy
Brand Awareness

Immersive Labs

Cybersecurity training platform using AI

About Immersive Labs

Immersive Labs offers a cybersecurity training platform that focuses on human-centric learning for large organizations. Their hands-on labs use Artificial Intelligence (AI) to create real-world scenarios, helping teams improve their skills and respond effectively to cyber threats. The platform also provides performance metrics to measure progress and supports recruitment and retention of cybersecurity talent. Immersive Labs aims to enhance organizational resilience against cyber incidents by equipping the workforce with essential skills.

Key Metrics

Bristol, United KingdomHeadquarters
2017Year Founded
$184.1MTotal Funding
LATE_VCCompany Stage
Cybersecurity, AI & Machine LearningIndustries
201-500Employees

Benefits

Health Insurance
Dental Insurance
Disability Insurance
Mental Health Support
401(k) Company Match
401(k) Retirement Plan
Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options
Paid Vacation
Enhanced Parental Leave
Professional Development Budget
Recognition & Rewards

Risks

Sophisticated prompt injection attacks on GenAI bots pose significant security risks.
Bristol's rise as a tech hub increases competition for talent and investment.
Rapid evolution of AI-assisted cyber threats requires continuous adaptation in training programs.

Differentiation

Immersive Labs offers hands-on labs with AI-driven real-world scenarios.
The platform provides granular performance data for individual and team progress measurement.
Immersive Labs focuses on human-centric learning for cybersecurity skill development.

Upsides

Growing demand for cybersecurity training due to remote work and digital transformation.
Increased interest in gamified learning aligns with Immersive Labs' challenge-based approach.
Partnership with DoD enhances credibility and access to defense-related training opportunities.

Land your dream remote job 3x faster with AI