Director, Global Marketing PSX

The Director, Global Marketing PSX will establish strategic positions and tactical marketing plans to ensure company success. They will build global demand for products by developing and coordinating marketing plans, including segmentation, targeting, and positioning. Key responsibilities include leading product launch activities, promotional marketing campaigns, and marketing communication efforts in alignment with the commercial strategy. This role involves hiring, developing, and motivating a marketing team, fostering a collaborative culture, and cultivating positive relationships with the Sales organization. Collaboration with Product Management and Scientific Affairs to align objectives, developing a deep understanding of customer needs to build value propositions, and managing a metrics/reporting system to track marketing program success are also critical. Staying informed about precision medicine markets, competitors, and customers, and applying market research and data to size opportunities and build successful marketing programs are expected.