Senior Content Marketing Manager
Authentic8Salary not specified
- Full Time
- Senior (5 to 8 years)
$175,000 – $215,000Compensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
AI & Machine Learning, Enterprise Software, SaaSIndustries
Requirements
Candidates should have 7+ years of experience in digital marketing and growth, particularly in B2B SaaS or AI infrastructure companies. Strong expertise in integrated campaign development, digital advertising, and content creation is essential. Proficiency in audience segmentation and data analytics is required, along with experience using marketing automation tools, CRM systems, and analytics platforms. Strong project management skills and excellent communication and collaboration abilities are also necessary.
Responsibilities
The Digital and Content Lead will design and execute integrated campaigns across digital channels including social media, email, SEO/SEM, and paid advertising. They will develop creative content strategies that resonate with individual user personas and buyer personas. The role involves implementing and managing digital ads while optimizing for conversion and engagement across segmented audiences. Additionally, the lead will identify and segment user types and industries for targeted campaign execution, leveraging data analytics to refine segmentation strategies and tailor messaging to meet audience needs.
Skills
Digital Marketing
Growth Marketing
Data Analytics
Hubspot
CRM
SEO
SEM
Paid Advertising
Audience Segmentation
Project Management
Communication
Content Creation
Baseten
Platform for deploying and managing ML models
About Baseten
Baseten provides a platform for deploying and managing machine learning (ML) models, aimed at simplifying the process for businesses. Users can select from a library of open-source foundation models and deploy them with just two clicks, making it easier to implement ML solutions. The platform features autoscaling, which adjusts resources based on demand, and comprehensive monitoring tools for tracking performance and troubleshooting. A key differentiator is Baseten's open-source model packaging framework, Truss, which allows users to package and deploy custom models easily. The company operates on a usage-based pricing model, where clients pay only for the time their models are actively deployed, helping them manage costs effectively.
San Francisco, CaliforniaHeadquarters
2019Year Founded
$58.4MTotal Funding
SERIES_BCompany Stage
AI & Machine LearningIndustries
51-200Employees