Digital Advertising Strategist at Pattern

Lehi, Utah, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

E-commerce, Digital AdvertisingIndustries

Requirements

Bachelor’s degree in Marketing, Business, Communications or a related program
2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.)
Demonstrable Excel knowledge, data analysis, and problem solving skills
Prior experience in managing client relationships and communicating with key internal & external partners
Demonstrable quickness in learning new things and an ambitious attitude
Obsessed with data, partner success, taking action, and changing the game; high hustle and a touch of nerd
Intelligent, organized, high-energy builder with extremely high standards, efficient, proactive, and persistent
Agile, experimental, self-driven, proactive mindset with high ethical standards
Love web analytics, attribution models, and up to speed on latest trends
Ability to give 100% to tasks, take full ownership, and follow through timely to completion
Preferred Qualifications
Working history with the Amazon advertising platform and third party tools like Helium 10, Pacvue, Viral Launch, etc
Knowledge of advanced auto-bid tools, such as Marin or DS3
Skills in web analytics and relevant attribution models
Experience in retail revenue strategy

Responsibilities

Manage and delegate the creation of PPC and display campaigns across Amazon, Walmart, Google, Facebook, etc
Perform market research to build tailored and relevant full-funnel strategies for clients
Nurture partner relationships by meeting regularly to review performance, negotiate advertising budgets, and discuss strategy ideas
Research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity
Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners

Skills

Key technologies and capabilities for this role

PPCDisplay AdvertisingAmazon AdvertisingWalmart AdvertisingGoogle AdsFacebook AdsData Analysis

Questions & Answers

Common questions about this position

What is the work schedule and location for this role?

This is a full-time role with a hybrid schedule, requiring three days in the office and two days remote per week, based in Lehi, Utah.

What is the salary for this Digital Advertising Strategist position?

This information is not specified in the job description.

What skills and experience are required for this role?

Candidates need a Bachelor’s degree in Marketing, Business, Communications or related, 2+ years in digital marketing with paid search and display (Google Ads, Facebook), Excel proficiency, data analysis, problem-solving, client relationship management, quick learning, and an ambitious attitude.

What is the company culture like at Pattern?

Pattern emphasizes employee experience, has been recognized as one of Newsweek’s Global Most Loved Workplaces, and seeks proactive, persistent, high-standard team members who are intelligent, organized, high-energy builders focused on data-driven partner success.

What makes a strong candidate for this Digital Advertising Strategist role?

Strong candidates are obsessed with data, partner success, action-oriented with hustle, experienced in PPC and display campaigns across platforms like Amazon, Walmart, Google, and Facebook, skilled in market research, keyword testing, and partner relationship nurturing.

Pattern

Ecommerce acceleration and competitive analysis

About Pattern

Pattern.com focuses on ecommerce acceleration, particularly on Amazon, by providing a free digital shelf management software that analyzes data from millions of searches and products. This tool uses machine learning to give brands insights into their competition, helping them optimize their product listings. Unlike competitors, Pattern.com offers both free tools and premium services, including market insights and consultancy, to help brands grow on Amazon. The company's goal is to empower brands to enhance their visibility and sales on one of the largest online marketplaces.

Lehi, UtahHeadquarters

2013Year Founded

$269.4MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Data & Analytics, Consulting, Consumer GoodsIndustries

1,001-5,000Employees