Creative Strategist at Lendtable

London, England, United Kingdom

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

FintechIndustries

Requirements

Demonstrated success in performance creative strategy within D2C, fintech, or financial services
Ability to develop innovative creative strategies for social media performance campaigns across Meta, TikTok, and YouTube
Experience crafting compelling narratives that communicate core USPs
Skills in creating video content with external and internal creators and building libraries of winning hooks and concepts
Proficiency in drafting, editing, and perfecting scripts for user-generated content style and polished creative formats
Capability to transform customer review data and market insights into high-converting creative concepts
Experience executing systematic creative testing approaches
Ability to collaborate with static designers and performance teams to meet CAC targets and performance KPIs
Skills in monitoring creative performance data and refining strategies based on conversion metrics and customer acquisition costs
Expertise in scaling winning creative concepts across multiple platforms and formats
Proficiency in mining customer reviews and feedback to identify messaging opportunities
Knowledge of staying current with fintech creative trends, competitor strategies, and platform algorithm changes
Experience conducting research into target audiences and customer interviews
Ability to identify creative angles that resonate with customers
Takes ownership, spots creative opportunities others miss, and gets excited about turning concepts into scaled winners
Works with sophisticated creative reporting, systematic testing frameworks, and modern growth strategies

Responsibilities

Develop innovative creative strategies for social media performance campaigns across Meta, TikTok, and YouTube
Work closely with growth team to craft compelling narratives that communicate core USPs: acceptance and building credit
Create video content with a network of external and internal creators and build out library of winning hooks and concepts
Draft, edit, and perfect scripts for both user-generated content style and polished creative formats
Transform customer review data and market insights into high-converting creative concepts
Execute systematic creative testing approaches
Collaborate with static designer and performance team to ensure creative meets ambitious CAC targets and performance KPIs
Monitor creative performance data and refine strategies based on conversion metrics and customer acquisition costs
Scale winning creative concepts across multiple platforms and formats
Mine customer reviews and feedback to identify messaging opportunities
Keep current with fintech creative trends, competitor strategies, and platform algorithm changes
Conduct research into target audience and conduct customer interviews
Identify creative angles that resonate with customers
Own creative production for paid and organic digital advertising channels, including Meta, TikTok, and Google Ads campaigns
Lead creative production and develop winning creative concepts
Build feedback loops to improve the creative engine

Skills

Key technologies and capabilities for this role

Meta AdsTikTok AdsGoogle AdsCreative ProductionDigital AdvertisingPaid MediaOrganic AdvertisingCreative Concepts

Questions & Answers

Common questions about this position

What is the salary for the Creative Strategist role?

This information is not specified in the job description.

Is this a remote or hybrid position?

This is a hybrid position.

What skills are required for the Creative Strategist role?

The role requires skills in developing innovative creative strategies for Meta, TikTok, and YouTube, crafting compelling narratives, creating video content with creators, and drafting/editing scripts.

What is the company culture like at Lendable?

Lendable features small, high-performing teams of exceptional, relentlessly resourceful people who take ownership, work across broad remits, and focus on the most impactful tasks each week.

What makes a strong candidate for this Creative Strategist position?

Strong candidates take ownership, spot creative opportunities others miss, get excited about scaling creative concepts, and have expertise combining creative strategy with performance marketing.

Lendtable

Provides credit lines for retirement contributions

About Lendtable

Lendtable helps employees increase their long-term wealth by providing lines of credit for retirement and employee stock purchase plans (ESPP). This service allows employees to contribute to their 401(k) plans or ESPPs without reducing their take-home pay, enabling them to take full advantage of employer matching contributions. The application process is straightforward, and Lendtable earns revenue through fees on the credit extended. The company's goal is to maximize retirement savings for employees of large corporations while keeping their monthly budgets intact.

San Francisco, CaliforniaHeadquarters

2020Year Founded

$22.5MTotal Funding

SERIES_ACompany Stage

Fintech, Financial ServicesIndustries

11-50Employees