[Remote] マーケティング推進担当(Fintech事業) at PayPal

Remote

PayPal Logo
¥80,000 – ¥150,000Compensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
FintechIndustries

Requirements

  • サービスの市場投入(GTM)経験
  • マーケティング戦略や企画における実務経験
  • ビジネスレベル以上の日本語スキル
  • Chat-GPT, Gemini等、生成AIを活用したDX企画・推進の経験
  • あると望ましい経験/スキル:
  • コンシューマーサービスにおける市場投入(GTM)経験
  • PMやPMOの経験
  • C向けサービスのグロースを目的とした広告改善実務やCRM経験
  • データ分析に関する知見、経験
  • スピード感の早い企業(IT・ベンチャー等)での業務経験
  • 金融事業やサービスにおけるマーケティング経験
  • 金融関連の法令、業法への理解
  • ビジネスレベルの英語力

Responsibilities

  • PayPay銀行、PayPay証券、PayPayほけんをはじめとした金融グループ会社とのサービス利用拡大のためのマーケティング企画策定
  • PayPayカードのクレジットファイナンス領域での健全な利用拡大のためのマーケティング企画策定
  • 新サービスや新機能リリース計画に合わせたマーケティングプランの立案、進行管理からプロモーションやキャンペーン実施に至るまでのGTM全般の準備
  • 金融事業の浸透を図るため企画立案⇒実行⇒分析のサイクルを回す改善活動の実施
  • これらの活動をAIを使って効率化・自動化していくAI協働推進

Skills

Key technologies and capabilities for this role

Marketing PlanningGTM StrategyUser Journey DesignPromotionCampaign ManagementMarket ResearchUI/UX TestingData AnalysisAIFinancial MarketingCross-functional Collaboration

Questions & Answers

Common questions about this position

What is the work arrangement or location policy for this role?

The position offers a Hybrid Workstyle, allowing work from the office, home, or satellite office, subject to the organization's rules and business instructions.

What are the required skills and experience for this position?

Required experience includes GTM (market launch) experience, practical experience in marketing strategy and planning, business-level or higher Japanese skills, and experience in DX planning and promotion using generative AI like Chat-GPT or Gemini.

What is the compensation structure?

Compensation is year-based salary (including some fixed overtime pay), determined by experience, skills, performance, and contribution according to company regulations, with annual reviews and special one-time incentives based on company performance and individual contribution.

What benefits are offered?

Benefits include social insurance (health insurance, pension, employment insurance, workers' compensation), and a corporate defined contribution pension plan.

What kind of candidate is PayPay looking for?

PayPay seeks individuals who fit the 'PayPay 5 senses' profile, with a passion for fintech marketing, ability to rapidly cycle through planning, execution, and analysis, and experience in fast-paced environments handling multiple new financial service launches.

PayPal

Digital payments platform for various clients

About PayPal

PayPal offers a digital payments platform that allows users to conduct online transactions, mobile payments, and peer-to-peer transfers. It generates revenue primarily through transaction fees charged to merchants and provides various services for individual consumers, small to medium-sized businesses, and large enterprises. PayPal distinguishes itself from competitors by offering a wide range of secure financial services tailored to different client needs. The company's goal is to create a convenient and secure digital payments experience for all users.

San Jose, CaliforniaHeadquarters
1998Year Founded
$188.7MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
10,001+Employees

Benefits

A Stanford Navigator helps employees research providers and health conditions, and make informed decisions about health care
Advance Medical is available for all employees who are looking for a world-class specialist to provide an expert medical opinion for treatment plans
Stock Purchase Plans
Retirement Savings and Pension Plans
Stock Awards
Life Insurance and Disability Benefits
Paid Time Off
Four Weeks Paid Sabbatical for every Five Years of Service
Educational and Professional Development benefits
Matching Gifts & Volunteerism Opportunities
Matching Gifts
Skills-Based Volunteering
Green Teams
GIVE Teams

Risks

Lawsuits over Honey's practices could damage PayPal's reputation.
Allegations of racial discrimination may lead to legal challenges.
Stablecoin expansion may expose PayPal to regulatory scrutiny.

Differentiation

PayPal Ventures accelerates market entry for innovative financial solutions.
PayPal offers a versatile platform for diverse clients, from individuals to large enterprises.
PayPal's revenue model includes transaction fees, currency conversion, and financial services.

Upsides

Increased stablecoin adoption enhances PayPal's digital payment capabilities.
Growing DeFi interest boosts PayPal's integration with blockchain systems.
New 'Money Pooling' feature taps into the expanding split payments market.

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