OpenX

Account Manager, Demand Platforms

United States

OpenX Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Advertising, Ad Tech, Programmatic AdvertisingIndustries

Requirements

Candidates should possess a Bachelor's degree and demonstrate at least 3 years of experience in account management, preferably within the digital advertising or technology space. Strong analytical skills, excellent communication abilities, and a proactive approach to problem-solving are essential. Familiarity with programmatic advertising, RTB, and DSP integrations is highly desirable.

Responsibilities

As an Account Manager, Demand Platforms, you will independently manage a portfolio of DSP partners, fostering strong relationships and serving as their primary point of contact. You will proactively monitor and grow DSP revenue through performance analysis and upselling OpenX products, while also troubleshooting technical issues and supporting integration efforts. Furthermore, you will collaborate cross-functionally with various teams to align on priorities, drive optimization initiatives, and ensure the successful onboarding of new DSP integrations.

Skills

RTB
Technical troubleshooting
Business growth strategies
Relationship management
Data analysis
Excel
Looker
Communication
Interpersonal skills

OpenX

Programmatic advertising platform for digital inventory

About OpenX

OpenX operates a programmatic advertising platform that enables the real-time buying and selling of digital ad inventory. The platform connects publishers, advertisers, and app developers, allowing advertisers to bid on ad space as it becomes available. This process helps publishers maximize their revenue while ensuring that advertisers can effectively reach their desired audiences. OpenX generates revenue through transaction fees on ad placements and offers additional services like advanced analytics and audience targeting. What sets OpenX apart from its competitors is its focus on maintaining high marketplace quality and transparency, using data and technology to prevent ad fraud and enhance ad performance. The platform supports various ad formats, including display, video, and mobile, to meet the changing demands of the digital advertising landscape.

Key Metrics

Pasadena, CaliforniaHeadquarters
2007Year Founded
$73.4MTotal Funding
SERIES_ECompany Stage
Data & Analytics, Consumer Software, CybersecurityIndustries
201-500Employees

Benefits

Professional Development Budget

Risks

Privacy regulations like CCPA and GDPR challenge OpenX's data management.
Ad-blocking technologies may reduce OpenX's ad targeting effectiveness.
The deprecation of third-party cookies threatens OpenX's ad targeting methods.

Differentiation

OpenX offers a unique partnership with Givsly for purpose-driven marketing solutions.
The company is a leader in cookieless advertising, leveraging Google's Privacy Sandbox.
OpenX provides seamless cross-channel ad experiences across web, app, and CTV.

Upsides

OpenX's expertise in CTV advertising aligns with the growing CTV ad spend.
The partnership with Givsly enhances OpenX's appeal in sustainable advertising.
OpenX's advanced analytics benefit from AI integration in ad targeting.

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