Viral Nation

Influencer and social media marketing agency

Chicago, Illinois, United States

About Viral Nation

Viral Nation is an influencer and social media marketing agency that helps brands enhance their digital presence through services like influencer marketing, paid performance, and creative content. The company uses proprietary technologies, including machine learning and AI, to assist clients in transitioning to a social-first approach. What makes Viral Nation different is its ability to combine paid and organic marketing strategies, adapting to changes in social media algorithms for better results. The goal is to help clients achieve measurable growth in return on ad spend (ROAS) and reduce customer acquisition costs (CAC).

Chicago, IllinoisHeadquarters
2014Year Founded
$178.3MTotal Funding
LATE_VCCompany Stage
Consumer Software, AI & Machine LearningIndustries
201-500Employees

Risks

Increased competition from agencies like Clear Digital challenges Viral Nation's market position.
Over-reliance on gaming content may limit diversification into other sectors.
High expectations from influencer attendees at Cannes Lions could strain resources.

Differentiation

Viral Nation uses AI to enhance influencer marketing and brand safety solutions.
The company integrates paid and organic marketing for maximum social media impact.
Viral Nation partners with top studios for innovative content creation and distribution.

Upsides

Growing demand for AI-driven influencer marketing boosts Viral Nation's service appeal.
Partnerships with Vertiqal Studios and Wind Sun Sky expand content creation opportunities.
Recognition at SXSW and Cannes Lions enhances Viral Nation's industry reputation.

Funding

Total raised$178.33 M
Latest valuation$1.25 B
StageLATE_VC
$183
$1.25 B