Account Manager, Influencer Marketing at Viral Nation

Canada

Viral Nation Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, Digital MarketingIndustries

Requirements

  • At least 3 years of experience in advertising services, influencer marketing, social media etc
  • Experience working as a part of an IAT (inter-agency team)
  • Experience in developing and executing successful client programs
  • Experience working on campaigns with total revenue exceeding $1M
  • Direct experience with social media tools and platforms
  • Passion and understanding for influencer marketing
  • Experience with effectively delegating and/or executing many tactical assignments and accurately elevating and reviewing the work of junior staff
  • Proactive and unafraid to manage up

Responsibilities

  • Proactively build strong relationships with internal and external stakeholders
  • Demonstrate a good understanding of influencer and social media marketing and keeps up to date with current trends
  • Develop a clear understanding of clients goals and objectives and can translate that into actionable tasks and manage the outcome
  • Demonstrate tactical proficiency in influencer management, content direction, content scheduling, ongoing tracking and reporting on results
  • Execute and oversee strategies including - influencer marketing, content/social strategy, community management etc
  • Develop content overview documents for influencers outlining program details and content expectations with oversight from the senior leadership team
  • Exhibit effective project management working closely with team to prepare status reports for client
  • Be a master of process and care about the minutiae of how work is done to ensure efficiencies and practicalities
  • Effectively work within account budget parameters and assist with budget management
  • Participate in presentation process including research, audits and proposal development
  • Manage team development and growth to meet the demands and expectations of clients
  • Oversee your teams influencer marketing campaigns through VN’s proprietary platform

Skills

Influencer Marketing
Social Media Marketing
Campaign Execution
Client Relationship Management
Project Management
Stakeholder Management
Time Management
Trend Analysis

Viral Nation

Influencer and social media marketing agency

About Viral Nation

Viral Nation is an influencer and social media marketing agency that helps brands enhance their digital presence through services like influencer marketing, paid performance, and creative content. The company uses proprietary technologies, including machine learning and AI, to assist clients in transitioning to a social-first approach. What makes Viral Nation different is its ability to combine paid and organic marketing strategies, adapting to changes in social media algorithms for better results. The goal is to help clients achieve measurable growth in return on ad spend (ROAS) and reduce customer acquisition costs (CAC).

Chicago, IllinoisHeadquarters
2014Year Founded
$178.3MTotal Funding
LATE_VCCompany Stage
Consumer Software, AI & Machine LearningIndustries
201-500Employees

Risks

Increased competition from agencies like Clear Digital challenges Viral Nation's market position.
Over-reliance on gaming content may limit diversification into other sectors.
High expectations from influencer attendees at Cannes Lions could strain resources.

Differentiation

Viral Nation uses AI to enhance influencer marketing and brand safety solutions.
The company integrates paid and organic marketing for maximum social media impact.
Viral Nation partners with top studios for innovative content creation and distribution.

Upsides

Growing demand for AI-driven influencer marketing boosts Viral Nation's service appeal.
Partnerships with Vertiqal Studios and Wind Sun Sky expand content creation opportunities.
Recognition at SXSW and Cannes Lions enhances Viral Nation's industry reputation.

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