PostHog

Platform for product engineering and data integration

San Francisco, California, United States

About PostHog

PostHog offers a unified platform that combines tools for product engineering and data integration, helping businesses focus on product development. Its usage-based pricing model decreases costs as clients use the platform more, and it includes a free tier for many users. The platform is adaptable with numerous use cases and is supported by tutorials and guides. Unlike competitors, PostHog does not have a sales team, providing recorded demos and personalized options instead.

San Francisco, CaliforniaHeadquarters
2020Year Founded
$26.3MTotal Funding
SERIES_BCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Unlimited Paid Time Off
401(k) Company Match
Company Equity
Mental Health Support
Professional Development Budget

Risks

Competition from privacy-focused platforms like Matomo and Plausible is increasing.
Scaling usage-based pricing may challenge larger enterprise adoption.
Reliance on free tier could risk financial stability if users don't convert.

Differentiation

PostHog offers open-source product analytics tailored for developers.
The platform replaces the modern data stack, focusing on product development.
PostHog's usage-based pricing decreases with scale, offering cost efficiency.

Upsides

Increased demand for open-source analytics tools boosts PostHog's market potential.
Growing trend towards self-hosted solutions aligns with PostHog's offerings.
Recent $15M funding supports expansion and feature development.

Funding

Total raised$26.26 M
Latest valuation$75.00 M
StageSERIES_B
SERIES B
5/31/2021
$15
$75.00 M
$9
$45.00 M
$3
$15.00 M