Digital Events Marketing Coordinator (Contract)
Zip- Full Time
- Junior (1 to 2 years)
Candidates should have a proven track record of at least 5+ years in demand generation or related marketing roles, demonstrated experience in planning, organizing, and executing successful webinars, and extensive experience with webinar programs and email marketing. They should also possess strategic thinking and project management skills, along with strong interpersonal and communication skills for effective teamwork.
The Webinar Marketing Manager will design and execute a global webinar strategy aligned with marketing and business objectives, own and manage the global webinar editorial calendar, oversee the entire webinar lifecycle, collaborate with cross-functional teams to identify content repurposing opportunities, maintain a centralized webinar content library and create an on-demand experience, develop automated nurture tracks and webinar-specific lead flows, coordinate webinar promotion and registration strategies, run live webinars, serve as the primary point of contact for upcoming webinars, analyze post-webinar performance data, develop and maintain webinar guidelines and best practices, stay current on industry trends, and foster strong partnerships across marketing, sales, product, and operations to ensure alignment on webinar goals.
SaaS platform for workflow and data management
Airtable offers a platform that merges spreadsheet and database functionalities, allowing users to manage workflows and data without advanced technical skills. The platform is adaptable for various uses, such as project management and customer relationship management, and enables users to visualize data in multiple formats. Operating on a subscription-based model, Airtable provides different pricing tiers to cater to a wide range of clients, from individuals to large organizations. The company's goal is to empower users to effectively manage their data and workflows, making software creation accessible to everyone.