Webinar Marketing Manager
AirtableSalary not specified
- Full Time
- Junior (1 to 2 years)
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Procurement orchestration, Consumer SoftwareIndustries
Position Overview
- Location Type: Remote
- Employment Type: Contract
- Salary: Not specified
- Description: Zip is seeking a Digital Event Marketing Coordinator to plan, execute, and optimize their webinar programs and content syndication buys. The role focuses on driving engagement, generating leads, and enhancing brand presence. You will manage the logistics, design, reporting, and budgeting of virtual events, collaborating with sales, brand, product marketing, demand gen, and customer marketing teams. This is a 6-month contract with potential for long-term employment.
Requirements
- Experience in project management
- Content ideation skills
- Copywriting experience
- Ability to manage multiple projects simultaneously
- Resourcefulness
- Results-driven mindset
- Attention to detail
Responsibilities
- Activate and support in managing a comprehensive webinar and content syndication marketing strategies.
- Collaborate with internal/external thought leaders and subject matter experts to develop engaging webinar topics, scripts, and presentations.
- Identify the most effective content to promote (existing ebooks, reports, etc.) across content syndicates.
- Develop and execute multi-channel promotional campaigns (email, social media, website, sales messaging) to maximize attendance and engagement.
- Utilize audience insights to tailor content and messaging.
Company Information
- Company: Zip
- Funding: $2.2 billion valuation and $370 million in funding from Y Combinator, BOND, DST Global, and CRV
- Industry: Procurement orchestration
- Notable Clients: Instacart, Anthropic, Sephora, Discover, Reddit, Lyft, Airbnb, Facebook, Salesforce, Apple, Google
- Problem Solved: Addresses the challenge of managing large sums of spend due to outdated software, enabling faster growth and innovation.
Application Instructions
- Not specified in the job description.
Skills
Project Management
Content Ideation
Copywriting
Content Syndication
Email Marketing
Social Media Marketing
Webinar Management
Audience Insights
Zip
Provides buy now, pay later services
About Zip
Zip Co offers buy now, pay later (BNPL) services that allow consumers to make purchases and pay for them over time without interest. Its main products, Zip Pay and Zip Money, cater to different spending needs, with Zip Pay for everyday purchases and Zip Money for larger expenses. The service works by enabling users to shop at partnered retailers and manage their payments through a clear and transparent system, where they can see how much they owe and when payments are due. Unlike many competitors, Zip focuses on providing flexible payment options and a straightforward fee structure, generating revenue through merchant fees, late fees, and interest on select products. The company's goal is to simplify the purchasing process for consumers while expanding its market presence across various countries.
Sydney, AustraliaHeadquarters
2013Year Founded
$972.7KTotal Funding
IPOCompany Stage
Fintech, Consumer GoodsIndustries
1,001-5,000Employees