Head of Brand Strategy & Activation
Zoom- Full Time
- Senior (5 to 8 years)
The ideal candidate should possess dynamic, adaptable leadership skills with a proven ability to establish and develop dynamic teams in high-growth environments, along with experience managing and inspiring cross-functional teams and collaborating with senior leadership. They should be resourceful and able to balance brand needs, financial targets, and growth goals, demonstrating a tenacious mindset that is motivated by a challenge and comfortable with ambiguity.
The Vice President, Brand Marketing will set the brand strategy, structure, operating process, systems, and optimal balance of internal and external resources required to support business goals, establish a brand roadmap with clear plans through 2026, and push the brand forward with best-in-class storytelling and experiences across the customer journey to support and drive awareness, acquisition, activation, and retention. They will also create a culture oriented around the customer and driven by insights.
Platform for business formation and compliance
ZenBusiness helps entrepreneurs start, run, and grow their businesses by offering services like business formation, compliance management, and growth support. Their platform simplifies the process by assisting clients with choosing business structures, filing documents, and staying compliant with regulations. Unlike competitors, ZenBusiness provides a user-friendly experience and specialized support for diverse entrepreneurs, including women and people of color. The company's goal is to be a valuable resource for small business owners, allowing them to focus on their core activities while receiving expert assistance.