Vertical Marketing Manager, APJ at Thermo Fisher Scientific

Bengaluru, Karnataka, India

Apply Now

Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Life Sciences, Biotechnology, HealthcareIndustries

Requirements

Master’s degree in life sciences, chemistry, or related fields
6–8 years of experience in B2B marketing or product management, preferably in a global matrixed organization
Ability to translate complex scientific or technical concepts into clear, customer-centric content and messaging
Strong project management skills and experience collaborating with cross-functional and regional collaborators
Excellent communication, critical thinking, and high attention to detail
Self-motivated, adaptable, and effective in a dynamic, fast-paced environment

Responsibilities

Develop Vertical Content Strategy: Lead the end-to-end planning and creation of compelling vertical-specific content (presentations, toolkits, battlecards, videos) aligned with strategic growth priorities
Customer-Centric Libraries: Maintain a high-quality, accessible repository of content tailored to workflows, buyer journeys, and regional needs
Persona Messaging & Sales Guides: Define target personas and craft role-specific messaging and sales enablement assets
Launch Training Programs: Design and launch engaging, and scalable sales training formats (e.g., live sessions, self-paced modules, playbooks) that improve field enablement and cross-division pitching skills
Collaborate Across Teams: Partner closely with Country and Divisional Marketing Teams, Product Marketing, and Commercial Leaders to curate and deliver relevant content based on evolving market needs and customer workflows
Measure Impact: Track adoption, engagement, and effectiveness of content and training programs. Use data to optimize and iterate
Drive Process Excellence: Establish content calendars, version control, and feedback loops to ensure timely updates, legal compliance, and continuous improvement

Skills

Key technologies and capabilities for this role

Content StrategySales EnablementSales TrainingPersona MessagingGo-to-Market StrategyBattlecardsPlaybooksVideo ProductionPresentationsToolkits

Questions & Answers

Common questions about this position

What is the salary for the Vertical Marketing Manager position?

This information is not specified in the job description.

What is the location or work arrangement for this role?

This information is not specified in the job description.

What skills are required for this position?

Required skills include the ability to translate complex scientific or technical concepts into clear, customer-centric content and messaging, strong project management skills with experience collaborating cross-functionally, and excellent communication, critical thinking, and high attention to detail.

What is the company culture like at Thermo Fisher Scientific?

The culture emphasizes meaningful work with positive global impact, collaboration with diverse teams, and providing resources to achieve career goals while advancing science for challenges like environmental protection and cancer cures.

What qualifications make a strong candidate for this role?

A strong candidate will have a Master’s degree in life sciences, chemistry, or related fields, 6–8 years of B2B marketing or product management experience preferably in a global matrixed organization, and traits like self-motivation, adaptability, and effectiveness in a fast-paced environment.

Thermo Fisher Scientific

Provides life sciences products and services

About Thermo Fisher Scientific

Thermo Fisher Scientific offers a variety of products and services that support scientific research and healthcare, including laboratory equipment, reagents, and software solutions. Their products are used in applications like protein biology, real-time PCR, and sequencing, serving clients such as academic institutions and pharmaceutical companies. Unlike competitors, Thermo Fisher emphasizes customer support and education, helping clients optimize their experiments. The company's goal is to be a leading provider of life sciences solutions that contribute to a healthier and safer world.

Waltham, MassachusettsHeadquarters

1956Year Founded

$17MTotal Funding

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Risks

Increased competition in single-use bioprocessing may impact market share.

Sale of anatomical pathology business could create a temporary product gap.

Investment in miDiagnostics may face regulatory challenges affecting returns.

Differentiation

Thermo Fisher offers a comprehensive range of life sciences products and services.

Their well-known brands include Thermo Scientific, Applied Biosystems, and Invitrogen.

They provide strong customer support and educational resources to optimize client workflows.

Upsides

Expansion of biologics production facility enhances capacity for precision biologics monitoring.

Investment in miDiagnostics aligns with demand for rapid diagnostic solutions in BioPharma.

Collaboration with Mainz Biomed positions them in the growing cancer detection market.

Land your dream remote job 3x faster with AI

Try Jobo Free