Cresta

Strategic Sales Director, East

United States

Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Artificial Intelligence, Software, SaaSIndustries

Requirements

Candidates should possess at least 7 years of enterprise SaaS sales experience with a proven track record of hunting and closing net-new business. Experience leading complex sales cycles with C-level stakeholders at Fortune 500 companies is required, along with a strong ability to build executive-level relationships and influence strategic decision-making. A deep understanding of value-based selling and building business cases that tie to customer ROI is essential, as is comfort navigating ambiguity and thriving in a fast-paced, early-stage environment. Strong collaboration skills and the ability to lead cross-functional teams toward a shared goal are necessary, along with a willingness to travel up to 25% or more as needed.

Responsibilities

The Strategic Sales Director will drive revenue growth by leading the largest and most complex sales opportunities, identifying and closing net-new business, curating pipeline, and building strategic, long-term relationships with executive decision-makers. Responsibilities include building and maintaining a high-quality pipeline of new strategic opportunities through proactive outreach and prospecting, designing and executing strategic account plans focused on unlocking new revenue streams and expanding customer value, and leading complex, multi-stakeholder sales cycles from initial outreach to close. The role involves serving as a trusted advisor to senior executives at Fortune 500 companies, articulating Cresta’s value proposition and business impact, partnering with Customer Success to identify expansion opportunities, and collaborating cross-functionally with Product, Marketing, and Engineering to influence roadmap and drive customer success. Additionally, the Director will identify, target, and gain access to appropriate leaders in prospect accounts, develop and drive the overall long-term strategy for the account, and consistently meet or exceed quota in a high-growth, performance-driven environment.

Skills

Sales
Revenue Growth
Pipeline Management
Relationship Building
Executive Engagement
AI
SaaS Sales

Cresta

AI-powered coaching for sales teams

About Cresta

Cresta focuses on enhancing business outcomes through AI-powered coaching and assistance, particularly for sales teams. Its main product, Cresta for Sales, analyzes all sales conversations to identify performance gaps and provide real-time coaching, helping businesses improve their sales efficiency. This service is available on a subscription basis and is suitable for companies of all sizes across various industries. Cresta also offers a chatbot service that automates repetitive conversations, allowing sales agents to concentrate on more complex tasks. The patented Real-Time Intelligence Engine continuously learns from interactions to highlight effective behaviors, giving businesses a competitive edge. Clients have reported notable improvements, including faster response times and increased sales conversions.

Palo Alto, CaliforniaHeadquarters
2017Year Founded
$268.5MTotal Funding
SERIES_DCompany Stage
Consumer Software, Enterprise Software, AI & Machine LearningIndustries
201-500Employees

Risks

Competition from AI giants like Google and Microsoft threatens Cresta's market share.
Rapid AI advancements may render Cresta's offerings outdated without continuous innovation.
Expansion into Romania and India may face operational challenges and increased costs.

Differentiation

Cresta's Real-Time Intelligence Engine offers unique AI-driven insights for sales improvement.
The company provides AI-powered coaching, enhancing sales team performance with real-time feedback.
Cresta's chatbot service reduces repetitive tasks, allowing agents to focus on complex issues.

Upsides

Cresta's $125M Series D funding boosts product development and market expansion.
Recognition in Forbes AI 50 list enhances Cresta's credibility and market presence.
Human-in-the-loop AI capabilities improve customer service interactions and satisfaction.

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