Job Description: Sr. Manager, Sales & Partnerships - Museum of Ice Cream

Location Type: Remote Employment Type: Full-time

Position Overview

Figure8 is seeking a Sr. Manager, Sales & Partnerships to lead all local, non-digital marketing and revenue-generating initiatives for the Museum of Ice Cream's newest location. This role is responsible for achieving an annual revenue target of $1.3 million per museum through partnerships, community ticket sales, group bookings, and grassroots marketing efforts. The ideal candidate will act as the Museum’s local face in the tourism and community landscape, building strong B2B relationships, leading on-the-ground activations, and crafting referral strategies to drive awareness, visitation, and event bookings.

This position is ideal for an individual who thrives at the intersection of sales, community engagement, and creative marketing, capable of building a revenue stream from the ground up while maintaining a joyful and brand-aligned approach.

Key Responsibilities

Local Partnership Strategy

• Develop and implement a local revenue strategy focused on partnerships, group sales, and community-driven ticketing.
• Achieve a local revenue goal of $1.3 million annually and design tactical initiatives to meet or exceed it.
• Build and manage a sales pipeline across various verticals, including hotels, event planners, corporate clients, tourism partners, concierges, schools, and community groups.
• Forge referral-based partnerships with local hotels, tour operators, travel agents, and businesses.
• Serve as the key contact for local clients, responsible for organizing site visits, walkthroughs, and presenting proposals for group/event bookings.

Ambassador & Influencer Network

• Create and manage a local ambassador program (e.g., hotel concierges, influencers, bloggers, local guides) to drive awareness and referrals.
• Provide tools and incentives (e.g., ticket commissions, perks) to ensure MOIC remains top-of-mind among tourism and hospitality professionals.
• Plan and execute "familiarization" (FAM) events, influencer nights, client mixers, and partner activations.
• Personally host and steward key partners through the MOIC experience to convert them into evangelists.

Street Team & Community Engagement

• Develop and manage a street team program to activate in high-traffic areas and events, as well as partner with schools/camps for awareness and visits.
• Represent MOIC at community and tourism events, building presence through sponsorships, activations, and grassroots outreach.

Performance & Program Management

• Track all offline revenue channels using a CRM and sales performance tools.
• Analyze the ROI of campaigns, events, and partnerships, and optimize approaches to maximize conversion.
• Manage a local sales budget, keeping expenses within 25% of attributed revenue.
• Collaborate with the GM and HQ marketing team to align on messaging, campaign timing, and operational readiness.
• Coordinate group bookings and events with the local operations team to ensure a seamless guest experience.
• Be present onsite at least 3 days a week during launch (or as needed) and available for evening/weekend events when necessary.

Requirements & Qualifications

• 5+ years of experience in sales, marketing, or business development within the attractions, hospitality, events, or tourism industries.
• Proven track record in generating B2B leads, closing deals, and exceeding sales targets.
• Strong public speaking and presentation skills.

Compensation

• Salary Range: $100,000 - $125,000 USD (dependent on location and experience)
• Commission: Performance-based commission included.
• Bonus: Annual bonus and stock options.

Company Information

Figure8 is an experience-first company that creates "experiums" – spaces designed for guests to disconnect from distractions and expectations, fostering moments of recognition, realization, and reignition of relationships with people and places.

Figure8 is an equal opportunity employer committed to diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, or any other protected class.