Sr. Manager, Digital Commerce

Remote

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Coffee, Retail, E-commerceIndustries

Requirements

Candidates must possess a Bachelor's degree in Marketing, Business, or a related field and have at least 6 years of experience in digital commerce, digital marketing, and/or online retail, with a preference for experience in the food and beverage industry. A deep understanding of digital commerce best practices, data-driven decision-making, and a guest-centric approach are essential.

Responsibilities

The Sr. Manager, Digital Commerce will be responsible for the US e-commerce P&L, including budgeting, forecasting, and monitoring financial KPIs for Bluebottlecoffee.com and North American 3P marketplaces. They will develop and execute a comprehensive e-commerce strategy across DTC, Amazon, and other third-party channels, monitoring performance metrics and adjusting strategies based on data insights. This role involves managing the full owned website experience, collaborating with internal teams for operational support, driving sales acceleration through new platforms and wholesale solutions, and leading direct marketing activations. Additionally, the manager will champion compliance and technical excellence, develop a digital commerce reporting framework, set performance benchmarks, and serve as the subject matter expert on digital commerce within the organization.

Skills

Digital Commerce

E-commerce Strategy

Subscription Programs

P&L Management

Financial KPIs

Budgeting

Forecasting

Omni-channel Strategy

Roadmap Development

Data Analysis

Competitive Analysis

Inventory Management

Demand Forecasting

Sales Acceleration

Wholesale Solutions

Blue Bottle Coffee

Specialty coffee roaster and retailer

About Blue Bottle Coffee

Blue Bottle Coffee specializes in roasting and selling high-quality coffee beans and brewing equipment, primarily in the United States. The company focuses on providing freshly roasted coffee, emphasizing single-origin beans that highlight unique flavors from specific regions. Customers can purchase products directly from the website or physical locations, and they also offer a subscription service for regular deliveries of coffee. This model allows Blue Bottle Coffee to cater to individual coffee lovers and specialty coffee shops while ensuring a steady revenue stream. Their commitment to quality and sustainable sourcing practices sets them apart from competitors in the specialty coffee market.

Oakland, CaliforniaHeadquarters

2002Year Founded

$132MTotal Funding

SERIES_CCompany Stage

Food & Agriculture, Consumer GoodsIndustries

501-1,000Employees

Benefits

Health, dental, and vision for eligible employees on day one

401(k)

Free drinks at any of our cafes and a complimentary bag of beans to take home each week

Discounts on any Blue Bottle food items and merchandise

Paid Time Off

Risks

Competitors like Diamond Brew threaten market share in instant coffee segment.

Cultural differences in Southeast Asia may impact brand acceptance.

New product introductions may alienate traditional Blue Bottle customers.

Differentiation

Blue Bottle offers single-origin beans for unique regional flavor profiles.

The company provides both direct-to-consumer sales and subscription services.

Blue Bottle emphasizes sustainable sourcing and high-quality, freshly roasted coffee.

Upsides

Expansion into Las Vegas and Singapore increases brand visibility and customer base.

Craft Instant Coffee aligns with growing instant coffee trend in Asia.

Collaboration with BTR Nation taps into functional foods trend for health-conscious consumers.

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