Senior Digital Events Specialist (Remote)
AuditBoardFull Time
Senior (5 to 8 years)
Candidates should possess a proven track record in developing and executing successful webinar and co-marketing programs, with experience in defining strategy, managing end-to-end production, and driving campaign execution. A strong understanding of marketing automation, CRM systems, and data-driven optimization is required, along with excellent collaboration and leadership skills. Experience in the social media or influencer marketing industry is preferred.
The Senior Webinar and Partner Marketing Manager will define and own the company's webinar and partner marketing strategy to drive awareness, acquisition, and pipeline influence. Responsibilities include building a webinar calendar, developing co-marketing programs with partners, and executing joint campaigns across various channels. The role involves end-to-end webinar production, managing campaign builds and optimizations, collaborating with internal teams, and ensuring accurate lead tracking and attribution.
Social media management and influencer marketing tools
Later provides tools for social media marketing, focusing on helping marketers, brands, and influencers create engaging content and measure their results. Its main products include Later Influence, which automates influencer marketing campaigns and connects brands with influencers; Later Social Media Management, a tool for planning, scheduling, and analyzing social media posts; and Later Link in Bio, which allows users to drive traffic to multiple destinations from a single link in their bio. Unlike many competitors, Later emphasizes a subscription model that offers various service tiers, ensuring continuous updates and support for users. The company's goal is to establish the first "Social Revenue" platform, enabling clients to achieve predictable and measurable returns from their social media activities.