Senior Product Marketing Manager
Thanx- Full Time
- Senior (5 to 8 years)
Candidates should possess 6+ years of experience in product marketing, ideally within SaaS, education technology, or a developer-focused company, and demonstrate the ability to own and execute the full go-to-market lifecycle. A deep understanding of developer audiences and no-code/low-code ecosystems is also required, along with strong writing and verbal communication skills, including the capacity to create concise, conversion-driven copy.
As a Senior Product Marketing Manager at Thunkable, you will be responsible for building and executing go-to-market plans for new products and features, diving deep into the developer community to understand their needs, crafting compelling messaging and viral campaigns, collaborating with product and engineering teams, and writing launch blogs, landing pages, emails, and social copy to drive adoption. You will also measure launch performance and continuously iterate, ensuring aligned execution across sales, data, and customer success, and ultimately connecting deeply with the Thunkable audience.
No-code platform for mobile app development
Thunkable provides a platform for creating mobile applications without the need for coding. Users can design, develop, and publish apps using a simple drag-and-drop interface, making app development accessible to both beginners and experienced developers. This platform is particularly beneficial for individuals and businesses that have app ideas but lack technical skills. Thunkable differentiates itself from competitors by offering a no-code solution that lowers the entry barrier for app creation, allowing a wider range of users to become app creators. The company operates on a subscription-based model, where users can access basic features for free, while advanced functionalities are available through paid plans. Thunkable's goal is to democratize app development, enabling more people to bring their ideas to life and participate in the technology space.