Thunkable

Senior Product Marketing Manager

San Francisco, California, United States

$65,000 – $90,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Software Development, Marketing, Education TechnologyIndustries

Requirements

Candidates should possess 6+ years of experience in product marketing, ideally within SaaS, education technology, or a developer-focused company, and demonstrate the ability to own and execute the full go-to-market lifecycle. A deep understanding of developer audiences and no-code/low-code ecosystems is also required, along with strong writing and verbal communication skills, including the capacity to create concise, conversion-driven copy.

Responsibilities

As a Senior Product Marketing Manager at Thunkable, you will be responsible for building and executing go-to-market plans for new products and features, diving deep into the developer community to understand their needs, crafting compelling messaging and viral campaigns, collaborating with product and engineering teams, and writing launch blogs, landing pages, emails, and social copy to drive adoption. You will also measure launch performance and continuously iterate, ensuring aligned execution across sales, data, and customer success, and ultimately connecting deeply with the Thunkable audience.

Skills

Go-to-Market Strategy
SaaS
Education Technology
Developer Marketing
No-Code
Low-Code
Messaging
Copywriting
Campaign Management
Product Marketing
Launch Strategy
Viral Marketing
Technical Writing

Thunkable

No-code platform for mobile app development

About Thunkable

Thunkable provides a platform for creating mobile applications without the need for coding. Users can design, develop, and publish apps using a simple drag-and-drop interface, making app development accessible to both beginners and experienced developers. This platform is particularly beneficial for individuals and businesses that have app ideas but lack technical skills. Thunkable differentiates itself from competitors by offering a no-code solution that lowers the entry barrier for app creation, allowing a wider range of users to become app creators. The company operates on a subscription-based model, where users can access basic features for free, while advanced functionalities are available through paid plans. Thunkable's goal is to democratize app development, enabling more people to bring their ideas to life and participate in the technology space.

Key Metrics

San Francisco, CaliforniaHeadquarters
2015Year Founded
$32.7MTotal Funding
SERIES_BCompany Stage
Consumer Software, Enterprise SoftwareIndustries
11-50Employees

Benefits

Unlimited Paid Time Off
Remote Work Options

Risks

Competition from platforms like Adalo and Bubble is intensifying.
Market saturation could make differentiation challenging for Thunkable.
Economic downturns may impact Thunkable's subscription-based revenue model.

Differentiation

Thunkable offers a drag-and-drop interface for easy app development.
Integration with Figma allows direct import of designs into Thunkable.
Thunkable Organizations enables seamless collaboration for teams of any size.

Upsides

Thunkable raised $30M in Series B funding, boosting growth potential.
The platform has over 3M users and 6M apps, indicating strong market presence.
Increased demand for no-code platforms supports Thunkable's business model.

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