Senior Product Manager at Later

Los Angeles, California, United States

Later Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Social Media, Influencer Marketing, Marketing TechnologyIndustries

Requirements

  • 5+ years of Product Management experience, ideally in SaaS or software development
  • Proven ability to define and communicate product vision, strategy, and requirements
  • Track record of building enterprise features that drive measurable business impact
  • Strong analytical skills with expertise in SQL, data visualization, and turning insights into strategy
  • Experience working with design & research teams

Responsibilities

  • Define the product vision, strategy, and roadmap for Later’s enterprise marketing features
  • Build business cases and set objectives that ladder up to company growth goals
  • Champion customer insights to influence priorities and product direction
  • Lead cross-functional squads through the full product lifecycle—from discovery to launch
  • Translate customer pain points and market opportunities into actionable requirements
  • Drive a culture of experimentation and continuous improvement, using data to validate decisions
  • Develop and track key product metrics that define success and guide iteration
  • Partner with design, engineering, marketing, sales, and customer success to ship products that move the needle for both customers and Later
  • Serve as the voice of your product team to executives and stakeholders, ensuring clarity and alignment
  • Collaborate with Product Designers & Research teams to deliver best-in-class user experiences
  • Stay ahead of industry trends, competitive products, and emerging technologies
  • Continuously explore ways to enhance creator and customer satisfaction through innovation

Skills

Product Strategy
Product Roadmap
Product Vision
Cross-functional Collaboration
Engineering Collaboration
Design Collaboration
Go-to-Market Strategy
Customer Needs Analysis
Enterprise Features

Later

Social media management and influencer marketing tools

About Later

Later provides tools for social media marketing, focusing on helping marketers, brands, and influencers create engaging content and measure their results. Its main products include Later Influence, which automates influencer marketing campaigns and connects brands with influencers; Later Social Media Management, a tool for planning, scheduling, and analyzing social media posts; and Later Link in Bio, which allows users to drive traffic to multiple destinations from a single link in their bio. Unlike many competitors, Later emphasizes a subscription model that offers various service tiers, ensuring continuous updates and support for users. The company's goal is to establish the first "Social Revenue" platform, enabling clients to achieve predictable and measurable returns from their social media activities.

Vancouver, CanadaHeadquarters
2014Year Founded
$3.7MTotal Funding
SEEDCompany Stage
Consumer Software, Consumer GoodsIndustries
1,001-5,000Employees

Benefits

Hybrid work environment
Education & conference budget
Wellness spending account
Flexible hours & work schedule
Technology bonus
Annual company retreat
Vacation & wellness days
Parental leave top-up
Learning & development workshops
Stock options

Risks

Linktree's growth may overshadow Later's Link in Bio tool.
Integration of Mavely could distract from core offerings.
Instagram's video shift may require adaptation of Later's tools.

Differentiation

Later combines influencer marketing and social media management in a unified platform.
The company offers AI-powered social listening tools for actionable insights.
Later's acquisition of Mavely enhances its social commerce capabilities.

Upsides

AI-enhanced search optimizes influencer discovery and ROI for brands.
Social commerce trends offer new monetization opportunities for creators.
Later's partnerships with major social platforms expand its market reach.

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