Senior Marketing Director - Pest Elimination Digital at Ecolab

St Paul, Minnesota, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Pest ControlIndustries

Requirements

Bachelor’s degree and 10 years of professional experience or MBA in Marketing with 5+ years of experience, preferably in digital product marketing
Challenges self and team to identify customer insights and leverage those insights to deliver a superior customer digital experience
Deep understanding of advanced data analytics and data modeling
Experience integrating and leveraging digital capabilities to increase customer relevance and value delivery
Strong communication and presentation skills, particularly to executive level management and a diverse range of cross-functional stakeholders
Cross-functional leadership and team development, including change leadership
High learning agility, willingness, and ability to quickly learn about new technologies and trends
Preferred Qualifications
Track record of product marketing and innovation leadership
Experience leveraging data science to generate business insights and value
Digital product ownership and agile development experience
Track record of developing new product launch strategies requiring change management across functions
Strong team leader and interpersonal skills, operating effectively in a highly matrixed organization

Responsibilities

Lead the Pest Elimination Digital Capabilities & Innovation team, defining and driving a holistic digital capabilities innovation roadmap to enable business transformation and deliver digital customer experience
Responsible for the IoT strategy, collaborating with cross-functional team members on development plans
Lead development of comprehensive data strategy including predictive analytics modeling and data governance for customers and the business
Develop foundational capabilities for unlocking on-site productivity savings and reducing service frequency by leveraging predictive analytics
Partner closely with Pest Elimination Transformation leader to understand and shape digital capabilities for business transformation
Partner closely with Pest Elimination Ecolab Digital leader to shape digital solutions that enable business value, drive digital revenue, and productivity
Collaborate with Segment Marketing (commercialization), Sales, and Operations leaders to equip sales and field operations teams with training and tools, and drive digital adoption for growth and productivity
In partnership with Segment Marketing and Global Transformation teams, identify and advance development and implementation of differentiated digital capabilities to support and enhance customer digital experience
Drive platform improvements and customer adoption of digital innovation through relationships with technology platform leaders, cross-functional teams, and enterprise leaders
Ensure and model external orientation; assess and elevate awareness of competitive programs, messaging, and innovation
Develop and coach direct reports, building a strong team culture and contributing to individuals’ professional development

Skills

Key technologies and capabilities for this role

IoTPredictive AnalyticsData GovernanceData StrategyDigital TransformationAnalytics ModelingDigital Customer Experience

Questions & Answers

Common questions about this position

What are the minimum qualifications for this Senior Marketing Director role?

A Bachelor’s degree and 10 years of professional experience or an MBA in Marketing with 5+ years of experience, preferably in digital product marketing, are required.

What salary is offered for this position?

This information is not specified in the job description.

Is this a remote position, or what is the location requirement?

This information is not specified in the job description.

What key skills and experiences are needed for this role?

Candidates need a deep understanding of advanced data analytics and data modeling, experience integrating digital capabilities for customer value, and strong communication and presentation skills to executives.

What does the company emphasize about team leadership in this role?

The role involves developing and coaching direct reports, building a strong team culture, and contributing to individuals’ professional development.