Senior Manager, Sales Enablement at ibotta

Denver, Colorado, United States

ibotta Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
TechnologyIndustries

Requirements

  • 4 years of relevant experience, including 2 years of customer facing experience and 2 years of sales enablement experience
  • Experience at an advertising platform is highly desirable
  • Bachelor’s Degree in a related field preferred
  • Track record of building and scaling successful sales enablement programs
  • Proven excellence in creating engaging sales collateral and training content
  • Exceptional story teller who understands the power of data visualization
  • Previous quota-carrying sales experience is helpful
  • Proven project management skills with the ability to manage multiple initiatives simultaneously
  • Experience rolling out sales methodology and certification programs
  • Data-driven approach to measuring and improving program effectiveness
  • Proven ability to influence and align stakeholders across product, marketing, and sales without direct authority
  • Comfort with ambiguity and ability to thrive in a fast-paced startup environment
  • Knowledge of sales tools and technologies (SFDC, Outreach, Gong, CMS tools, etc.)
  • Candidates must live in the United States; specific cities may be eligible for remote work
  • Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency, & A good idea can come from anywhere

Responsibilities

  • Build comprehensive enablement programs including quarterly sales plays, core skills training, and onboarding
  • Drive measurable improvements in sales team performance metrics (ramp time, win rates, deal velocity)
  • Partner with product marketing to create and maintain sales collateral, battlecards, and competitive intelligence that increase win rates and accelerate deal velocity
  • Execute sales team kick-offs and other sales team events that foster learning and development
  • Maintain a sales enablement content library, ensuring materials are up-to-date and easily accessible, and connect to revenue tools ex: Salesforce
  • Establish performance benchmarks and create dashboards to monitor key metrics like conversion rates, deal velocity, and closed-won ratios to identify coaching opportunities and process improvements
  • Collaborate with sales leadership to identify knowledge gaps and create targeted training programs to address them
  • Conduct detailed quarterly closed-lost analysis to identify patterns in lost opportunities, distill key lessons learned for the broader sales org, and develop measurable improvement plans

Skills

Key technologies and capabilities for this role

Sales EnablementSales TrainingSales OnboardingSales PlaysSales CollateralBattlecardsCompetitive IntelligenceSalesforcePerformance DashboardsSales Metrics

Questions & Answers

Common questions about this position

What is the work location and remote policy for this role?

This is a hybrid position located in Denver, Colorado, requiring 3 days in office (Tuesday, Wednesday, and Thursday). Candidates must live in the United States, and those in select cities like Atlanta, Austin, or New York City may be eligible for remote work.

What experience is required for the Senior Manager, Sales Enablement role?

Candidates need 4 years of relevant experience, including 2 years of customer-facing experience and 2 years of sales enablement experience. Experience at an advertising platform is highly desirable, along with a track record of building and scaling successful sales enablement programs.

What are Ibotta's core values?

Ibotta’s Core Values are Integrity, Boldness, Ownership, Teamwork, Transparency, and A good idea can come from anywhere.

What salary or compensation does this position offer?

This information is not specified in the job description.

What makes a strong candidate for this sales enablement role?

A strong candidate has a proven track record of building and scaling successful sales enablement programs, proven excellence in creating engaging sales collateral and training content, and is an exceptional storyteller who understands go-to-market strategies.

ibotta

Shopping rewards app for cash-back offers

About ibotta

Ibotta operates a shopping rewards app that connects brands with millennial consumers by offering cash-back rewards for purchases. Users earn cash back by shopping at partner retailers, which encourages them to shop more often and spend more. Brands and retailers collaborate with Ibotta to promote their products through targeted advertising within the app, especially during major shopping events like Black Friday. Ibotta generates revenue by charging these brands for featured placements and marketing campaigns designed to increase sales velocity and conversion rates. The company aims to enhance brand awareness and drive incremental sales for its clients, making it a significant player in the retail and consumer goods market.

Denver, ColoradoHeadquarters
2012Year Founded
$58.4MTotal Funding
IPOCompany Stage
Consumer Software, Consumer GoodsIndustries
501-1,000Employees

Benefits

Parental leave
Onsite gym
Dinner perk
Healthcare coverage
Culture club
401(k) match
Team wide bonus
Flexible time off
Equity
Lifestyle spending account

Risks

Increased competition from platforms like Rakuten and Honey could dilute market share.
Reliance on major retailers means disruptions could significantly impact revenue.
Rapid expansion in Denver may lead to increased operational costs and financial strain.

Differentiation

Ibotta offers cash-back rewards, incentivizing frequent shopping and larger purchases.
The Ibotta Performance Network delivers coordinated promotions across multiple platforms.
Ibotta connects brands with millions of millennial consumers, enhancing brand awareness and sales.

Upsides

Ibotta's user base grew by 158%, indicating strong consumer engagement.
Partnerships with major retailers like Walmart and Instacart boost Ibotta's market reach.
Winning the MarTech Breakthrough Award highlights Ibotta's innovation in performance marketing.

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