Senior Product Marketing Manager
Tremendous$155,000 - $185,000/year
Full Time
Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Biotechnology, Transportation, Logistics, SoftwareIndustries
Requirements
The ideal candidate is a seasoned and strategic Senior Product Marketing Manager with experience in go-to-market initiatives, messaging, positioning, market and competitive intelligence, sales enablement, and cross-functional partnership. They should be able to lead by example and influence others, with a focus on Product Marketing for B2B clients and partnering with the revenue team.
Responsibilities
The Senior Manager, Product Marketing will develop and execute go-to-market strategies for new products and features, define product positioning and messaging, and lead research into customer needs and market dynamics. They will also equip sales and success teams with necessary tools and training, and collaborate with various departments to ensure consistent messaging and execution.
Skills
Product Marketing
Go-to-market strategy
Market analysis
Competitive analysis
Messaging
Positioning
Sales enablement
Cross-functional collaboration
HopSkipDrive
Specialized transportation service for children
About HopSkipDrive
HopSkipDrive offers a transportation service focused on safely and reliably transporting children. The company utilizes a network of vetted CareDrivers who undergo background checks and training, allowing them to set their own hours while providing rides. What makes HopSkipDrive unique is its strong emphasis on safety and its partnerships with schools and social service agencies. The goal is to ensure children can get to school and activities on time, addressing the transportation needs of families and organizations.
Los Angeles, CaliforniaHeadquarters
2014Year Founded
$104.1MTotal Funding
SERIES_DCompany Stage
Automotive & Transportation, Enterprise SoftwareIndustries
201-500Employees
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Company Equity
Stock Options
Health Savings Account/Flexible Spending Account
Risks
Increased competition from Kango may impact market share in California and Arizona.
Expansion into new markets may strain resources, affecting service quality.
Reliance on CareDrivers may lead to inconsistencies in service availability.
Differentiation
HopSkipDrive focuses on safe, reliable child transportation, unlike traditional rideshare services.
The company partners with over 400 school districts, enhancing its credibility and reach.
RouteWise AI™ optimizes transportation, offering customized solutions for school districts.
Upsides
Expansion into Atlanta can increase market share and revenue streams.
Partnerships with public schools provide stable revenue and enhance credibility.
Support from the Biden-Harris Administration aligns with HopSkipDrive's mission, boosting demand.
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