Product Marketing Manager
Keeper SecurityFull Time
Entry Level & New Grad
The ideal candidate will possess 5 to 10 years of experience in product marketing, with a minimum of 3 years specifically managing cross-functional processes. A proven track record in managing large-scale product launches, including effective cross-functional coordination, is essential. Strong relationship-building skills with key stakeholders are also required.
This role is responsible for coordinating Product Marketing (PMM) initiatives, managing key programs and processes to support product go-to-market strategies, including product launches and enablement. The position involves enforcing a cohesive narrative, driving cross-functional alignment, and ensuring operational excellence across multiple product and solution lines. Key duties include developing and scaling product launch strategies and operations, establishing best practices for internal and external product/feature enablement, serving as the primary point of contact for cross-functional alignment within marketing, maintaining the PMM collateral library, and owning PMM operational strategies for AI solutions integration.
Sales intelligence and engagement platform
Apollo.io provides a platform designed to enhance sales processes and improve outreach for businesses. Its main features include prospecting intelligence, which helps users identify and research potential leads, and enrichment job change alerts that keep databases accurate with extensive data points. The platform also offers sales engagement analytics, allowing users to create multi-channel outreach sequences. Additionally, Apollo.io supports API integrations for data enrichment and custom workflows. Unlike many competitors, Apollo.io focuses on a subscription-based model that offers various pricing tiers, catering to both small businesses and large enterprises. The company's goal is to optimize sales strategies and increase revenue for its clients while ensuring data privacy and security through compliance with industry standards.