Senior Manager, Growth Marketing – Web & Digital
AmplitudeSalary not specified
- Full Time
- Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Music & Audio, Digital Media & PublishingIndustries
Position Overview
- Location Type: [Not Specified]
- Employment Type: Full-time, Permanent
- Salary: [Not Specified]
Musixmatch is the leading music metadata company, featuring the world’s largest lyrics catalog and +70M user contributors. They are a trusted global partner of companies like Spotify, Apple, Amazon Music, Meta, Google, MTV, Shazam, Vevo and have a partnership with +100,000 music publishers including Sony/Music Publishing, Universal Music Publishing, Warner/Chappell, Kobalt, BMG Rights, and the Harry Fox Agency. The company values creativity, collaboration, and a fast-paced environment.
This role focuses on driving growth for Musixmatch Pro through innovative marketing strategies. The Senior Growth Marketing Manager will be responsible for attracting new users, retaining existing ones, and increasing customer lifetime value. They will work closely with various teams to optimize the customer journey and identify opportunities for growth.
Responsibilities
- Creating and managing marketing programs focused on user acquisition, activation, and retention (e.g., campaigns, referral programs, content marketing).
- Setting and ensuring the company achieves specific KPIs in growth-related metrics, such as activation, acquisition, conversion, retention, referrals, and revenue.
- Tracking key metrics, identifying trends, and providing actionable insights to optimize marketing strategies.
- Finding new ways to make the products more profitable and identifying the best outreach channels.
- Implementing behavioral psychology methods into the buying funnel to improve conversions and boost product sales.
- Determining and monitoring the effects of the metrics optimization.
- Cooperating with the leadership team members to ensure quick implementation of marketing growth plans.
Requirements
- Love of digital products and obsession with quality and customer service.
- Proven experience in Marketing and/or Data/Product Management, working with Growth, Marketing, Engineering, and Product teams.
- Best-in-class, analytical and data-driven background (ideally with a degree in a [Not Specified]).
Application Instructions
- [Not Specified]
Skills
Digital Marketing
User Acquisition
Retention Strategies
Content Marketing
Data Analysis
Growth Hacking
Behavioral Psychology
KPI Optimization
Marketing Campaigns
Customer Journey Optimization
Musixmatch spa
Provides extensive lyrics catalog and services
About Musixmatch spa
Musixmatch provides a platform that allows users to access the world's largest collection of song lyrics. Users can find and enjoy lyrics through mobile apps and web services. The service works by offering a comprehensive lyrics database that can be accessed for free or through premium subscriptions, which provide an ad-free experience and additional features like offline access to lyrics. Musixmatch differentiates itself from competitors by not only serving music lovers but also offering business solutions for artists and publishers to manage and monetize their lyrics. Additionally, it provides APIs for developers to integrate lyrics into their own applications. The goal of Musixmatch is to enhance the music experience for users while supporting artists and publishers in reaching a wider audience and generating revenue.
London, United KingdomHeadquarters
2010Year Founded
$17.7MTotal Funding
EARLY_VCCompany Stage
Consumer Software, EntertainmentIndustries
201-500Employees