Contract Partner Marketing Manager
CohereFull Time
Senior (5 to 8 years)
Candidates should have 4-7+ years of alliance and/or partner marketing experience, with a preference for B2B SaaS start-up and cloud service provider experience. Experience working with AWS, Microsoft, and Google, including understanding their co-marketing programs, partner incentives, and GTM motions, is essential. Familiarity with Cloud Marketplaces and their demand generation tools is also required. The ideal candidate is outcomes-driven, analytical, customer-first, possesses a track record of executing creative and impactful field marketing programs, and has proven experience working collaboratively and asynchronously with cross-functional teams to impact pipeline. A strong understanding of various marketing activities, disciplines, and tactics, including field marketing, digital marketing, and industry events, is necessary. The candidate must also demonstrate a high standard of quality, creativity, execution, and productivity, along with a flexible, pragmatic mindset and the ability to adapt quickly with little supervision.
The Senior Global Cloud Alliance Marketing Manager will drive strategic marketing initiatives to maximize the business impact of joint solutions with key cloud service provider partnerships, including AWS, Microsoft, and Google. This role involves developing comprehensive go-to-market demand generation strategies, creating alliance messaging and materials, and identifying and influencing market opportunities with CSPs. Responsibilities include cultivating strong stakeholder relationships, analyzing results for maximum impact, developing and executing marketing strategies for hyperscalers and technology alliance partners, and planning and executing marketing programs to drive revenue and strengthen partnerships globally. The manager will own 360° Marketing Plans for CSPs, collaborate with product marketing, engineering, and business development on messaging and positioning for joint product offerings, and develop strong relationships with global CSP alliance partner teams and internal stakeholders. Additionally, they will manage co-marketing/MDF budgets, ensure efficient resource allocation, measure and report on joint campaigns, and make recommendations for improvements. Occasional duties outside standard working hours may be required due to the remote-first, multi-timezone nature of the company.
Data observability solutions for tech businesses
Cribl operates in the data observability market, helping tech businesses monitor, analyze, and visualize their data for better operational and security insights. The company offers two main products: Cribl Stream and Cribl Edge. Cribl Stream enables businesses to efficiently route and transform logs and metrics, either on their own infrastructure or through cloud services, ensuring timely data delivery. Cribl Edge focuses on collecting and processing real-time observability data from edge devices, which can then be sent to Cribl Stream or other destinations. Cribl distinguishes itself by integrating seamlessly with platforms like Office 365 and Microsoft Azure, allowing clients to enhance their data management capabilities. The company's goal is to create effective data ecosystems that empower organizations to make sense of their data.