Field Marketing Manager
PerformYardSalary not specified
- Full Time
- Junior (1 to 2 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, Fintech, Marketing & AdvertisingIndustries
Requirements
Candidates should have a minimum of 5 years of experience in field marketing or event management, with a proven track record of successful event execution and lead generation. A Bachelor’s degree in Marketing, Business Administration, or a related field is required, along with strong project management skills, excellent communication and interpersonal abilities, and proficiency in marketing automation and CRM tools such as Marketo and Salesforce.
Responsibilities
The Senior Field Marketing Manager will develop and execute comprehensive strategies for webinars, podcasts, conferences, and onsite events, aligning with Truv's marketing and sales objectives. They will collaborate closely with sales, product marketing, and content teams to ensure cohesive messaging and maximize event impact, oversee the creation of compelling event content, manage relationships with vendors and partners, plan and manage budgets for field marketing activities, and measure and analyze the effectiveness of events, providing insights for continuous improvement.
Skills
Event Planning
Content Development
Vendor Management
Budget Management
Performance Analysis
Cross-Functional Collaboration
Marketing Strategy
Public Speaking
Customer Engagement
Truv
Consumer-permissioned financial data platform
About Truv
Truv provides a platform that allows financial organizations to access consumer-permissioned data, which includes income and employment verification, direct deposit switching, and employment history verification. The platform works by integrating various data sources, enabling organizations to make informed decisions while reducing risks and costs associated with customer acquisition and verification processes. What sets Truv apart from its competitors is its comprehensive access to all consumer-permissioned financial data sources, which allows for quicker launches and a more efficient workflow. The goal of Truv is to empower financial organizations to operate more confidently and effectively by providing high-quality data and tools that drive growth.
Key Metrics
New York City, New YorkHeadquarters
2020Year Founded
$27.7MTotal Funding
SERIES_ACompany Stage
Fintech, Financial ServicesIndustries
51-200Employees