Truv

Senior Field Marketing Manager

Remote

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, Fintech, Marketing & AdvertisingIndustries

Position Overview

  • Location Type: Fully Remote
  • Job Type: Full-time
  • Salary: Not specified

Truv is revolutionizing the financial industry by providing a unified platform that enables organizations to make confident decisions through seamless access to consumer-permissioned data. Our solutions streamline income and employment verification processes, reduce costs, and enhance operational efficiency for mortgage lenders and other financial institutions. Backed by $30M from top investors like Kleiner Perkins and NYCA, we’re disrupting a $2B legacy market with cutting-edge innovation and a customer-first approach.

We are seeking a strategic and results-driven Senior Field Marketing Manager to lead our event-driven marketing initiatives. This role is pivotal in enhancing brand awareness, generating leads, and driving customer engagement through webinars, podcasts, conferences, and onsite events.

Key Responsibilities

  • Event Strategy & Execution: Develop and execute comprehensive strategies for webinars, podcasts, conferences, and onsite events that align with Truv's marketing and sales objectives.
  • Cross-Functional Collaboration: Work closely with sales, product marketing, and content teams to ensure cohesive messaging and maximize event impact.
  • Content Development: Oversee the creation of compelling content for events, including speaker presentations, promotional materials, and post-event follow-ups.
  • Vendor & Partner Management: Manage relationships with external vendors, partners, and event organizers to ensure seamless event execution.
  • Budget Management: Plan and manage budgets for all field marketing activities, ensuring cost-effective strategies that deliver ROI.
  • Performance Analysis: Measure and analyze the effectiveness of events, providing insights and recommendations for continuous improvement.

Requirements

  • Experience: Minimum of 5 years in field marketing or event management, with a proven track record of successful event execution and lead generation.
  • Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
  • Skills:
    • Strong project management skills
    • Excellent communication and interpersonal abilities
    • Proficiency in marketing automation and CRM tools (e.g., Marketo, Salesforce)

What We Offer

  • Innovative Environment: Be part of a company that's transforming the financial industry with cutting-edge technology.
  • Growth Opportunities: Play a pivotal role in shaping the future of Truv's marketing initiatives and overall growth trajectory.
  • Collaborative Culture: Work with a team of passionate professionals dedicated to excellence and innovation.
  • Competitive Compensation: Receive a comprehensive compensation package, including base salary, performance bonuses, and equity options.
  • Benefits:
    • Fully remote
    • Competitive salary and equity package
    • Health, dental, and vision insurance
    • 401(k)
    • Flexible time off

Skills

Event Planning
Content Development
Vendor Management
Budget Management
Performance Analysis
Cross-Functional Collaboration
Marketing Strategy
Public Speaking
Customer Engagement

Truv

Consumer-permissioned financial data platform

About Truv

Truv provides a platform that allows financial organizations to access consumer-permissioned data, which includes income and employment verification, direct deposit switching, and employment history verification. The platform works by integrating various data sources, enabling organizations to make informed decisions while reducing risks and costs associated with customer acquisition and verification processes. What sets Truv apart from its competitors is its comprehensive access to all consumer-permissioned financial data sources, which allows for quicker launches and a more efficient workflow. The goal of Truv is to empower financial organizations to operate more confidently and effectively by providing high-quality data and tools that drive growth.

New York City, New YorkHeadquarters
2020Year Founded
$27.7MTotal Funding
SERIES_ACompany Stage
Fintech, Financial ServicesIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Remote Work Options
Paid Vacation
Professional Development Budget
Stock Options
401(k) Retirement Plan
Unlimited Paid Time Off

Risks

Increased competition from Plaid and Finicity threatens Truv's market share.
Data privacy concerns could arise due to handling sensitive financial information.
Economic downturns may reduce demand for mortgage-related verification services.

Differentiation

Truv offers unmatched coverage with access to every consumer-permissioned financial data source.
Truv's platform integrates seamlessly with leading mortgage POS systems like Lodasoft and BeSmartee.
Truv provides a rich developer experience, enabling quick launches for financial organizations.

Upsides

Truv's partnerships streamline mortgage processes, reducing costs by 60-80% for lenders.
The platform supports 95% of the U.S. workforce, enhancing verification accuracy and speed.
Truv's integration with Fannie Mae's DU service offers lenders Day 1 Certainty.

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