Principal, Product Marketing
1PasswordSalary not specified
Full Time
Expert & Leadership (9+ years)
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Biotechnology, Marketing, Data & Analytics, Artificial IntelligenceIndustries
Requirements
Candidates must have experience as a GTM, product marketing, or program lead from a scaled enterprise or martech company. They should also have experience launching and scaling marketing, insights, or retail media products in CPG, AdTech, Retail Media, or Mar Tech Platforms. Strong collaboration skills with Sales, Product, Marketing, and Customer Success teams are essential, as is proficiency in project management within fast-paced environments. Preferred qualifications include experience in AdTech, Retail Media, or Analytics, and SaaS experience.
Responsibilities
The Senior Data & AI Solutions Activation Manager will be responsible for bringing AI-powered insights and marketing platforms to market. This includes owning the execution of Alpha/Beta launches, sales enablement, and cross-functional rollout plans. The role involves managing client selection, onboarding, and success criteria for pilot programs, supporting sales deal cycles with product demos, and creating playbooks, pitch materials, and training content. Additionally, the manager will design and deliver KPI dashboards, manage client feedback loops to inform the product roadmap, support new feature launches and go-to-market campaigns with Marketing, and oversee cross-functional program timelines to ensure execution alignment.
Skills
Data Solutions
AI
Go-To-Market Strategy
Product Launch
Sales Enablement
Cross-functional Collaboration
Marketing Platform
AI-powered Insights
Fetch
On-demand delivery service for local products
About Fetch
Fetch Delivery Inc. provides on-demand delivery services to individual consumers and local businesses in Santa Fe, NM, and Boulder, CO. Customers can order a variety of products, including groceries, pharmacy items, meals, pet supplies, and more, sourced from hundreds of local businesses. Once an order is placed, Fetch's drivers pick up the items and deliver them directly to the customer's home. The company differentiates itself by focusing on local partnerships and offering a wide range of products, while also providing flexible earning opportunities for drivers. Fetch's goal is to meet the growing consumer demand for convenience and time-saving solutions in the local delivery market.
Irvine, CaliforniaHeadquarters
2013Year Founded
$9.2MTotal Funding
DEBTCompany Stage
Automotive & Transportation, Consumer Software, Consumer GoodsIndustries
11-50Employees
Benefits
Stock options
401k match
Medical, dental, & vision
Pet insurance
Education reimbursement
Flexible PTO
Parental leave
Flexible work schedule
Hybrid work environment
Risks
Increased competition from DoorDash and Uber Eats could overshadow Fetch's market presence.
Rising operational costs may impact Fetch's profitability as it scales delivery services.
Potential regulatory changes in gig economy labor laws could affect Fetch's business model.
Differentiation
Fetch offers a unique receipt-scanning rewards app, enhancing customer loyalty and engagement.
Fetch Delivery specializes in hyper-local delivery, focusing on Santa Fe and Boulder areas.
Fetch integrates AI and ML to optimize delivery logistics and improve user experience.
Upsides
Fetch raised $50 million from Morgan Stanley, indicating strong financial backing and growth potential.
Fetch's appointment of a former Uber executive as CFO strengthens its leadership team.
Fetch's use of AI and gamification can boost user engagement and retention.
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