Senior Brand Marketer

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Technology, MarketingIndustries

Requirements

Candidates should have 7-10 years of experience in brand marketing with a proven track record of launching breakthrough campaigns. A strong background in brand strategy and creative campaign development is required, along with experience leading agencies and creative partners. Comfort navigating ambiguity, pushing for unconventional ideas, and measuring campaign brand impact are essential. Excellent communication and leadership skills are also necessary.

Responsibilities

The Senior Brand Marketer will develop and evolve Mercury's brand strategy, architect integrated brand campaigns and cultural activations to drive mass awareness, and lead creative brainstorms. This role involves partnering with and directing internal teams and external agencies to bring campaigns to life, translating brand values into unique activations, and pushing creative boundaries. Responsibilities also include measuring impact through brand lift, aided awareness, consideration, and cultural relevance.

Skills

Brand Strategy

Campaign Management

Creative Direction

Market Research

Consumer Insights

Brand Awareness

Cultural Marketing

Digital Marketing

Content Creation

Team Leadership

Agency Management

Mercury

Banking services for startups and founders

About Mercury

Mercury provides banking services specifically designed for startups, regardless of their size or stage of development. Their offerings include free checking and savings accounts, debit and credit cards, and options for domestic and international wire transfers, as well as treasury and venture debt services. The platform is user-friendly, allowing founders to manage their finances with ease. What sets Mercury apart from traditional banks is its focus on the startup community, offering programs that connect founders with valuable resources and advice to help them succeed. The goal of Mercury is to empower startups by providing them with the financial tools and support they need to grow and thrive.

San Francisco, CaliforniaHeadquarters

2017Year Founded

$146.8MTotal Funding

DEBTCompany Stage

Fintech, Financial ServicesIndustries

1,001-5,000Employees