[Remote] Senior Brand Manger at ZenBusiness

The Senior Brand Manager will ensure decisions align with brand strategy and customer experience by partnering with Product, Product Design, Engineering, and Marketing teams. They will infuse brand into go-to-market planning, product launches, customer journeys, and growth campaigns. The role involves creating scalable frameworks, training, and toolkits to empower employees as brand ambassadors and advocates. Additionally, they will leverage AI tools to accelerate content strategy and creative exploration, and shape how technology and innovations are presented in brand-safe and customer-first ways. The Senior Brand Manager will collaborate with Brand Creative to ensure creative expression elevates brand strategy, translate positioning into briefs, and oversee content refresh initiatives across various platforms. They will also lead the execution of integrated brand marketing campaigns and collaborate on go-to-market strategies for new products and services.