Senior Account Supervisor, Earned Media at Zeno Group

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Travel, Lifestyle, Public RelationsIndustries

Requirements

At least 6-8 years’ media relations experience at agency or in-house
Ability to conceptualize media-worthy stories from initial ideas and brainstorms, and weigh in quickly on what is considered “mediable”
Strong understanding of PR’s impact on clients’ business and experience in protecting brand reputation
Robust portfolio of secured recent media coverage across national, local, broadcast, print, digital mediums
Proven track record of leading large-scale communications campaigns at the strategic and executional level
Demonstrated excellent writing and editorial skills as well as the proven ability to make clear, convincing presentations to clients and senior leaders
Innate and natural ability to multi-task and juggle many different client projects and internal priorities
Media training experience for client spokespeople, from C-suite to celebrities and other brand partners
Leading-edge knowledge of how media works today – and a point of view on the future of earned media as a tool within the communicator’s toolkit
Solution-oriented, collaborative, go-getter mentality with the ability to thrive amid ambiguity
Strong roster of top-tier media contacts across consumer, lifestyle, travel, and broadcast
Track record of delivering top-tier results for travel and lifestyle clients

Responsibilities

Lead the development and execution of multi-channel media strategies for a range of clients, understanding and meeting each client’s unique tonality, approach, media comfortability and more
Pitch and deliver results: secure media coverage while helping strengthen media savviness of account teams and clients
Independently host media onsite for events, effectively managing media and counseling spokespeople, supervising media interviews, coordinating with off-site support team and more
Bring a strong roster of top-tier and cross-category media contacts to Zeno and build new relationships where needed
Build a positive reputation with colleagues across the agency on earned media best practices, the changing landscape and POVs for navigating the news cycle

Skills

Earned Media

Media Strategy

Media Pitching

Media Relations

Broadcast Media

Lifestyle Media

Travel Media

Consumer Media

Media Events

Spokesperson Management

Media Contacts

Zeno Group

Communications agency specializing in PR

About Zeno Group

Zeno Group is a global communications agency that focuses on creating effective communication strategies for well-known brands across various industries, including consumer goods, technology, healthcare, and financial services. The agency uses a data-driven approach to storytelling, which helps them develop imaginative solutions that address business challenges and improve brand reputation. Their services include public relations, digital marketing, content creation, and brand strategy, and they charge clients through project fees or retainers. Zeno Group stands out from competitors by embracing unexpected ideas and emphasizing measurable results in their campaigns. The goal of Zeno Group is to help brands engage their audiences and achieve their business objectives through innovative communication.

Town of Southampton, New YorkHeadquarters

1998Year Founded

SEEDCompany Stage

Data & Analytics, ConsultingIndustries

501-1,000Employees

Benefits

Flexible Work Hours

Hybrid Work Options

Risks

Reliance on data-driven strategies exposes Zeno Group to data privacy and compliance risks.

Intensifying competition from digital-first agencies threatens Zeno Group's market share.

Rapid social media evolution requires constant adaptation, straining resources and consistency.

Differentiation

Zeno Group combines creative thinking with data-driven strategies for impactful communication.

The company leverages new media platforms like TikTok for unique audience engagement.

Zeno Group's fearless pursuit of the unexpected sets it apart in a competitive market.

Upsides

Increased focus on sustainability enhances brand reputation and attracts eco-conscious consumers.

AI-driven analytics tools allow precise measurement of campaign effectiveness and engagement.

Growing demand for crisis communication services presents expansion opportunities for PR firms.

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